the only formidable rival of omnibus proprietors which has recently sprung into existence. In 1898 the London County Council, authorised by the Tramways Act of 1896, took over the business of the London Tramways Company, Limited. This company, having failed to obtain statutory powers to run their trams over Blackfriars, Waterloo, and Westminster Bridges, started a service of halfpenny omnibuses connecting their termini with, respectively, Farringdon Road, Somerset House, and Trafalgar Square. The London County Council, on taking over the trams, extended the two latter omnibus routes by running their vehicles along the Strand, thus connecting their tram terminus south of Westminster Bridge with the terminus south of Waterloo Bridge. Until then the lowest fare for a ride along the Strand was a penny, but the County Council omnibuses took passengers from Trafalgar Square over Waterloo Bridge for a halfpenny. Naturally they were well patronised, and the old-established omnibus proprietors found an alarming decrease in their profits. The two big omnibus companies were the smallest sufferers by this competition. The London Road Car Company
