Page:Free thought and official propaganda.djvu/38

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FREE THOUGHT AND

think. Moreover, a clever man could frame a sufficiently rational argument in favour of any position which has any chance of being adopted. There are always good arguments on both sides of any real issue. Definite mis-statements of fact can be legitimately objected to, but they are by no means necessary. The mere words "Pear's Soap," which affirm nothing, cause people to buy that article. If, wherever these words appear, they were replaced by the words "The Labour Party," millions of people would be led to vote for the Labour Party, although the advertisements had claimed no merit for it whatever. But if both sides in a controversy were confined by law to statements which a committee of eminent logicians considered relevant and valid, the main evil of propaganda, as at present conducted, would remain. Suppose, under such a law, two parties with an equally good case, one of whom had a million pounds to spend on propaganda, while the other had only a hundred thousand. It is obvious that the arguments in favour of the richer party would become more widely known than those in favour of the poorer party, and therefore