the market. A mold of this kind can be purchased from local hardware stores or mail order houses for from $1.50 to $5.00. The placing of the wrapped print in a pasteboard box or carton not only protects the butter from the finger prints but also from dust and dirt. These cartons may be bought from any firm handling dairy supplies. Butter put up in this manner is convenient to handle, attractive in appearance, and is also an advertisement.
Marketing the Butter.—The appearance of the package determines to a large extent the selling price of butter and every effort should be made to make it as neat, attractive, and convenient to handle as possible. The ultimate end in the making of farm butter is to supply a delicate food for the family and to obtain a profit from the surplus. To do this, it is necessary to create a demand by giving satisfaction to your customers. This can be done by putting up butter superior in quality and attractive in appearance.
