Page:Hong Kong Basic Law consultation report vol. 1.djvu/20

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May. the theme for the thematic advertisement was switched to "time". In addition, several reminder advertisements on the open seminars and discussion sessions organized by the Secretariat of the CCBL were also released during the consultation period.

8.5.3 In the press, various thematic, reminder and testimonial advertisements were placed, basically in line with the themes and messages broadcast on television. In addition, there were four types of tactical advertisements.

8.5.4 On the radio, a 30-second advertisement was broadcast announcing the distribution of copies of the Basic Law (Draft). Thematic advertisements with "painting" and "time" as the themes were also broadcast. In addition, there were several reminder advertisements on seminars and discussion sessions.

8.5.5 Posters with the themes of "painting" and "time" were produced and put up at MTR stations in March and May.

8.6 Throughout the consultation period, news concerning the Basic Law was frequently and widely covered by the mass media. This was effective in arousing the public's attention to the Basic Law.

8.7 The media publicity on the Basic Law was once suspended in June and July as a result of the Beijing incident. Only after the consultations were fully resumed at the end of July did the CCBL again publicize the Basic Law through various media. On 21 July, the CCBL released a statement in Hong Kong's major newspapers urging the public to continue to express their opinions on the Basic Law (Draft). Meanwhile, the Executive Committee also issued a statement calling on all people in the territory to work together for a better Hong Kong, to viphold the policy of "one country, two systems" and to work on the Basic Law. Some previous publicity promos were replaced with new ones (including a publicity footage using historical events as the theme was broadcast on television, five different thematic advertisements were placed in the newspapers and two types of posters were put up at MTR stations). The theme of publicity was on the spirit of the Executive Committee's statement mentioned above. It was hoped that the Hong Kong public will adopt a positive attitude in facing the present and future challenges.

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