Spirella Manual (1913)

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Spirella Manual (1913)
The Spirella Company
Index Sections: 0. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20.

INDEX.[edit]

Section. Page.
How to Study This Manual 3
1. The Spirella Proposition 6
2. The Cardinal Elements of Success ... 7
Personal Appearance ... 7
Selecting the Right Article 8
Spirella Meets Requirements ... 8
Confidence 8
Courage ... 9
Enthusiasm 9
Preparation 10
Character 10
3. How to Proceed 11
Introduction 11
Model Introduction... 12
Properties of the Spirella Stay 13
Corsets Duplicated for Rust or Break 13
How Any Woman Can Have a Good Figure ... 11
Testimonials 15
Healthfulness of Spirella .. 16
Comparison of Spirella Stay —A Sales Lecture ... 17
Greater Merits Than Whale bone 18
Commit Your Customer 19
Reserve Force 20
Hose Supporters 20
Stainless Eyelets and Rustproof Stay 21
Recommended by Physi­cians and Physical Directors 21
Testimonials 21
Proper Corset for Each Figure 22
4. Obtaining an Interview 22
Introductory Cards 22
Dressmakers Will Aid You 23
Local Testimonials ... 24
Direct Address 24
5. Methods of Manufacture and Sale of Spirella Corsets 25
Spirella, History of ... 25
Spirella Tested in Every Way . 25
Testimonials . 25
Spirella Superior to Whalebone 26
Exclusive Control of Spirella 26
Style and Design of Spirella Corsets 25
Corset Individuality 26
The Highest Art of the Corsetiere 27
Selection of the Proper Corset 27
Our Latest Mode Corsets 27
Slight Variations from Standard 28
Custom Work a Specialty 28
Department of Deformed Work 29
High Water Mark 29
6. The Adaptability of the Standard Spirella Models 29
Individuality of Spirella Models 29
Corset Artists 30
Corsets in Retail Stores... 30
The Spirella Business is Permanent 30
Correspondence Course... 31
Adaptability of Spirella Corsets 32
Types of Figures 32
The Spirella Waist... 32
Selecting the Right Corset 33
7. Meeting Objections 34
Can't Afford It... 34
I Don't Care to Have My Corsets Wear Too Long. 35
Would Rather Have Two Corsets 35
On the Average I Break Down a Corset Every Month 37
Just Bought a Corset. 39
Will Order Later 39
8. Booking the Order ... 40
Approach for the Order as Soon as Possible 40
Price Not Too High 41
9. Clinching the Order ... 42
Do Not Antagonize 43
10. Directions for Taking Measurements' 43
How to Measure 43
A Standard Corset ... 44
Specials 45
The Waist Line 45
Cup Bust Special ... 46
Measurements for Specials ... 46
Custom Work 47
Use Special and Custom Order Blanks 47
Special Fitting 47
Patterns Drafted 47
Deformed Class ... 48
11. Working Territory Assigned 48
Do Systematic Work 49
12. How to Order Goods ... 49
Standard Order Blanks ... 49
Special and Custom Order Blanks 50
Time Required to Fill Orders 50
Special Hurry-up Orders.. 51
13. Terms ... 51
First, Cash With Order 51
Second, C. O. D. by Express 51
Third, Letter of Credit 51
How to Remit 52
Extra Charges 53
Ordering by Mail and Express 53
Sample Lines 53
Refund 53
Your Samples 53
Never Lace Samples Carried in Your Outfit 54
14. Making Large Delivery on a Small Capital. 54
15. How to Approach and Deliver to a Customer ... 54
Success in Your Delivery ... 54
Trying On the Corset ... 55
Loosen Laces at Night ... 56
Unreliable Orders 56
Be Versatile, Tactful and Expedient 57
How to Treat Extreme Cases 57
Never Deliver a Corset to be Paid for in the Future 58
16. What to Do When a License is Demanded ... 58
17. Weekly Reports ... 59
18. Never Cut Prices 59
19. Returning Goods 60
20. Dealings With Company 60
Mutual Confidence and Good Will 60
Salesladies Wanted 60
Official Guarantee 61
Reference Reading ... 62
This work was published before January 1, 1923 and it is anonymous or pseudonymous due to unknown authorship. It is in the public domain in the United States as well as countries and areas where the copyright terms of anonymous or pseudonymous works are 100 years or less since publication.