Oregon Exchanges/Volume 1/Number 3

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Oregon Exchanges

For the Newspapermen of the State of Oregon

Eugene, Oregon
Vol. 1. No. 3
November, 1917

The Northwestern German Press


Dr. Schafer, head of the department of history in the University of Oregon, is a profound student of current history and an authority on the history of the Northwest. He is American born of German parentage, his father having come to the United States in the emigration of 1848.

SINCE public opinion, until it becomes unified, is group opinion, it becomes necessary for the student of the war to study the reactions toward it of such well defined groups as the German-reading Americans, and the only practical way to do this is to read the papers they read.

These papers indeed may not represent the views of their readers in all respects. There are two reasons at least for supposing that the German papers in this country do not properly speak the mind of their constituents on the war questions. First, the editors of those papers appear to have had a briefer course in Americanism, on the average—to have been more recent arrivals in the United States—than the men and women whom they assume to instruct. An editorial census on the following points would be a matter of deep public interest at this time: How many were born here of German parents? How many are of other than German ancestry? The writer has no exact data which would enable him to answer these questions. But a somewhat extended observation leads to the belief that this group of foreign language editors, with some notable exceptions, has been recruited generally from the class of very new German Americans, usually men of ability and training, but naturally possessing a fresh and lively interest in the affairs of the German fatherland and sympathizing intensely with its people and their ideals, their customs, their government, and their institutions. Their outlook upon American life differs radically from that, let us say, of Germans born in this country of parents who emigrated prior to 1870 and especially of parents who left Germany before the middle of the 19th century. Second, these editors, being recognized as makers of opinion among German readers, have been shining marks for the official propagandists of the German government now known to have been maintained in this country for some years before the war. There is every reason to believe that many papers in that language were established or subsidized as a feature of the paid propaganda carried on here.

At all events, the editors have generally shown a zeal in the cause of Germany since 1914, which doubtless outruns the zeal of their readers, otherwise the German government would have less cause to complain of the conduct of Germans in America in permitting a declaration of war, the draft, and the passage of laws granting huge war credits. On only one other supposition can the discrepancy between the promises of German newspapers and the performances of German American citizens be explained: that is, the supposition that the constituencies of the German papers are actually much smaller than we have been led to believe. A census on that point would be interesting, also. May it perhaps be true that the foreign language paper is a solace to the foreign born American only during the process of Americanization, after which he sloughs it off? The writer has in mind a German immigrant of 1841 who read his Illinois Staats-Zeitung religiously for thirty years, and filed it, then in disgust he burned the file and thereafter read nothing but English language papers. This case may possibly be typical.

After making all allowances, however, it remains true that the German language papers exert a powerful influence among an important section of our population, and in times like this we cannot afford to be indifferent to the character of their leadership. What that leadership has been, so far as the local German papers are concerned, I have tried to ascertain by reading the current numbers of papers in that language published at Portland and Seattle, together with "St. Joseph's Blatt" of St. Benedict, Oregon, and occasionally others. These papers are doubtless fairly representative of the tone and spirit of the German press throughout America.

In Portland the most prominent German paper at the outbreak of the war was the Oregon Deutsche Zeitung. Before the declaration of a state of war this paper was decidedly virulent in its tone. The American press charged its editor with virtual treason on account of his bitter attacks on President Wilson, whom he represented to be in an unholy alliance with Wall Street and with British gold. In the first few numbers appearing after the declaration, it is hard to discern any real change of heart, though there is an obvious attempt to "keep on the windward side of treason." There was the same reckless disparagement in England, although we had now become her ally, and the hatred of that well-hated belligerent even mounted higher than before on account of her assumed success in dragging the United States into the war.

With respect to national policies the editor favored whatever course promised least inconvenience to our enemy. If we would not keep out of the war entirely, he seemed to say, let us at least take plenty of time to get ready to go in. Let us not hurry because England, in her alarming predicament, bids us hurry. Rather be more deliberate on that very account. We should keep our food at home, he went on to advise, because if we send it abroad German submarines will sink it. We should keep our troops at home in order that, if any power should venture to attack us after the close of the European war we might be able to beat off the enemy from our shores.

From this state of anger and disgust, the editor of Oregon Deutsche Zeitung gradually passed to a calmer frame of mind. Many of his editorials during June and July were written in a tone void of offense. Yet every step toward the acceptance of the American government 's position was taken in a grudging spirit—not generously, not wholeheartedly, not in the manner of one who makes a decision involving great sacrifice and having put his hand to the plow inhibits the backward look. He still wrote articles about "Kerensky, Czar of Russian Democracy", about how "that great democracy, England, fills up the ranks of the 'blue-blooded' ". Note the sarcasm! Yet he also glories in the fact that the first American soldier reported killed from the front in France bears a German name, because "it is concrete proof that . . . the ties that bind them (the Germans) to the land of their adoption are stronger than the blood ties that bound them to the land of their birth or their parents' birth." "Perhaps," he says, "it will be a signal for a let-up on the persecution that has been heaped upon those Germans who did not shout wild hatred of Germany when war was declared."

He also has an eminently sensible editorial on the attempted violation of the draft law in some of the southern states. He says, "The dangers they encounter are tenfold what the battle line in France would offer, while the disgrace that is sure to fall upon them can never be effaced by later deeds of valor. There was only one way to oppose the draft after it became a law. If it was against the public will Congress should have been petitioned to repeal it. If it was contrary to the Constitution and is the will of the majority of the people, it should be obeyed and rigidly enforced on those who evade it."

Such a pronouncement cheers one with hope that the editor is conquering his native passion of sympathy and that his leadership will ultimately ring true in all respects. Yet we are doomed to experience more disappointments. For, shortly before this paper dropped its German dress and became the Portland American, the editor contended that if the members of Congress go home and go into the fields and workshops where the real people of the nation live and there learn what they think about the eleven billion dollar appropriations, instead of taking their cues from Northcliffe editors, munition manufacturers, and scheming politicians as they have been doing, then they will discover that the La Follettes, Stones, and Gronnas will be in a majority when Congress convenes again.

About this influential paper enough has now been said and quoted to show, as I think, these things: First, that its German readers have received from it very little encouragement to go into the war with wholehearted zeal. There is nothing to help them see, and less to help them feel the rightfulness of the American cause. Second, these readers, nevertheless, are expected to do their duty under the conscription act when the government shall call for their services.

Turning to the Washington Staats-Zeitung of Seattle, we find that in the issue of April 5 the editor urged all "patriots" to send night letters to senators and representatives in Congress urging them not to vote for the resolution declaring a state of war which was requested by President Wilson in his war message of April 2. After the declaration of a state of war, he advised his readers to conduct themselve in a manner to prevent giving cause of offense. His editorial utterances were usually cautious, yet he was venomously anti-British, and reprinted such stuff as the Illinois Staats-Zeitung's article headed"An Alibi for England," in which Britain is falsely and maliciously charged with having begun. the war to strangle the economic growth of Germany. Other articles are of a more wholesome character. In the number for August 19 is a reprint from the Los Angles Germania entitled "House Faces a Tremendous Task." Therein is manifest a sympathic attitude toward the work of the Food Commissioner. The article concludes, patriotically if not grammatically: "Private aims and corporate greed must subordinate itself for the good of the country and that of the world."

On the 29th of August the editor dealt with President Wilson's reply to the Pope 's peace proposal. To give himself more freedom in criticism he truculently ascribes this paper to Secretary of State Lansing, leaving the President 's name wholly out of the discussion. He contends that a political revolution in Germany is impossible and quotes ex-ambassador Andrew D. White to the effect that the German people are more loyal to the Kaiser than the Democrats to President Wilson.

On August 30 he has an editorial discrediting the new Russian government. "'The old tyrant in Russia," he says, "was named Nicholas Romanoff, the new is called Alexander Kerensky; for the rest there is little difference."

September 9 he printed a bitter tirade against the "self styled patriotic" press under the caption "Knownothingism Running Amuck." He calls their editors "fiends and fanatics", "Anglomaniacs," "more British than the British," etc. The article shows some hysteria, but doubtless the editor's recent unfortunate experience in having been haled before a magistrate on a charge of disloyalty preferred by one of the city papers helps to explain it.

On the 13th of September he reprinted two articles having an "anti" tone, the one contending that Wilson 's demand for the democratization of Germany would lengthen the war rather than shorten it, the other that Mr. Gerard has "plunged into a description of German political institutions and has made a mess of it."

Readers of this brief review may be interested to learn that a German language weekly, the St. Joseph's Blatt, of St. Benedict, Oregon, published this unique explanation of America 's entrance into the war, that it was the result of the malign activity of the international society of Free-masons! And when President Wilson for the allies and the United States declined the Pope's peace proposal, the editor exclaimed: "Heaven weeps, Hell laughs, and in the circles of international freemasonry is uncontainable joy because the Pope's peace proposals have been declined by one side."

The editor of that sheet seemed more naively innocent of his national obligations than any other whose writings have been reviewed. Yet even he avers, in a recent number, what would hardly be inferred from his editorials, that with him it is ever "America first."

The cases presented are fairly typical of the papers read. They show, what could have been expected, that the German editors after maintaining for two and a half years the righteousness of Germany's cause in the war, could not quickly readjust themselves to an attitude of hostility to that country. Under those circumstances they had the restricted choice between maintaining silence on the war theme, or of proclaiming their patriotism and discussing the issues of the war as they saw and felt them. They elected to speak out and in doing so they created for themselves exceedingly awkward situations from which however they may be able yet to extricate themselves.

It is profoundly to be hoped that the efforts they are obviously making to set themselves right will avail. For a purely negative patriotism, especially in the people's leaders, is a terrible thing. Knowing the German Americans, I do not doubt that they will perform the duties of soldiers when their numbers are called. But it is one thing for a man to make the great sacrifice because he once took an oath to defend the nation which granted him citizenship, and it is quite another to sacrifice himself for a great ideal, a sacred cause. The German editors, thus far, have failed to perform for their people the great service for which as leaders they should feel themselves responsible: to free them from the awful doom of going into this war in the spirit of Persian slaves; to interpret to them the ideals set before the American people by their president who sees in this struggle the opportunity for America to "spend her blood and her might for the principles that gave her birth and happiness and the peace which she has treasured."

Organization of County Units

By F. S. Minshall, Editor and Publisher of the Benton County Review

I have been asked to express in writing my ideas on "The value of the organization of the various counties of the state as units to comprise the State Editorial Association."

The necessity of such local units seems very apparent to the writer since the State organization itself is comprised of, and of necessity must be made up of the county units as component parts.

A thorough organization of every individual county would ensure a complete, permanent, harmonious and powerful State organization.

This is not only good theory but so accords with conditions the newspaper fraternity is up against today, that it must be put into practical operation in the near future if the State organization is to wield the power and influence it should.

The business world has made many and rapid strides in the past decade and whether we, as newspaper men, desire it or not, we are being swept along by the current of time and he who will not adjust his affairs in accordance with the demands of the times will soon fall by the wayside. The hideous nightmare of other days I believe is past—the nightmare of cut prices, vindictive jealousies and a bare cupboard.

I am glad that the morning of a brighter and better day has come—a day when we shall all mingle together as members of a common brother hood, fellow craftsmen not only to profit by the mutual exchange of ideas but to live upon a higher plane as is our just right.

There are several good reasons why all the newspapers in any given county should unite for mutual benefit. You will perhaps be tempted to smile when I state that I believe that the "ethical" reason is the strong est one of them all. The mere mention of "ethics" in the newspaper game would cause a gust of merriment in metropolitan newspaper circles, but with the country press it is vastly different for each one of us possesses that silent, indefinable force that makes us and our business precisely what what the public measures us to be. For those whose thoughts, aspirations and achievements are identical a local organization would be most beneficial.

The newspaper man is both a manufacturer and a merchant in that he really creates and must sell his own products. His business is unlike any other in that it does not shift or change but is always the same, only in the matter of improvements, hence his line of conversation, his whole being is wrapped up in a business that would naturally debar him from a conversational standpoint from association with men of any other profession or craft. To reap the highest possible benefit he should belong to an organization of his own class. The friendly handshake of his fellows, the words of greeting, might ofttimes be all that is necessary to adjust himself to an exacting but not an unfriendly world. The common friendly meeting would do much to check the hasty word, refute the charge of an enemy and establish a friendly relationship that would result in bringing forth to the surface what is best and noblest in us all——a kindly heart and an unwavering faith.

I need but mention "Money" to secure your hearty approval as that is what we are after. Money and yet more money is what we all demand and must have and the only way under the sun we can get it is for us to organize into county units, establish our rates, and STICK".

If we are to take our place alongside our brother merchant in the limousine we must have more coin of the realm. Many of you have as much money invested as the merchant next door, but for some reason he rides and you walk. He waits on a few customers a day and reaps enough profit to give him ease of body and peace of soul, while we toil early and late on work that brings us meagre returns in comparison. The time has come when this thing must be adjusted. A publisher must have more money to meet not only the demands of the "Forty Thieves" but also give him a chance to get a little enjoyment out of life.

As business men we are up against it to organize or be the constant prey of many contending forces. This is an era of cooperation and exactitude. Every man must know instantly and accurately every detail of his business. The day of guess-work is gone never to return. The publisher is paying tribute into many hands these days and many are the hands out stretched for favors with no shining coin to pay. In other words not only has our income been diminished by the extra cost of materials but the demands for free advertising have increased many fold. We should meet thee issues squarely with a hostile front and resist to the uttermost every attempt to filch from us our hard earned coin.

With a county organization this cooperation to fix just prices could easily be arranged and I know in Benton County it has proved of decided value although our organization was made with fear and trembling and has experienced the usual buffetings of a troubled sea.

Two very practical results were accomplished in Benton County which 1 need only mention to prove the value of what I am contending for. The first one of these was in the matter of thousands of dollars worth of printing that was being sent by county officials to Portland firms. After our organization we quietly asked for a conference with the county judge, commissioners and various county officers, and got it. We appeared before them in a body and in an hour's quiet but firm talk accomplished what never could have been accomplished through separate action or vindictive editorials.

Another instance was that of legals. We fixed five cents a line as our limit and waited results. They were not long in coming. We had some lively skirmishes with a few attorneys but it was not long until all accepted the new order of things and paid the rate and paid the cash before receiving an affidavit.

The cunning of these crafty gentlemen came near wrecking our frail organization. One of the number called up each office for rates on a certain legal. He then called back and stated that a certain one of the offices had quoted him a lower rate and wanted to know if we cared to compete with it. We stated we did not. We thought sure the organization had caved in but as a last resort we decided to call up the other offices and learn the reason for their action. They replied that the same lawyer had tried the same game on all the others and had failed. Our joy was unbounded for we had weathered the storm_ that all such organizations will have to guard against. Abiding faith in one another is what we must have to get results.

It was with a certain malicious delight that I called up the aforesaid attorney and very deliberately called him a liar and a sneak beside.

Classified Advertising and Results

By Myron K. Myers, Classified Advertising Manager, Portland Oregonian

The statistical reports of newspaper advertising show that classified has grown faster than display advertising. No other advertising is read as carefully as classified. It is read by the classes and masses with like inter est. Not only the wage earner studies these ads but also the heads of families and large firms, when in need of help. The volume of classified advertising as carried by a newspaper is also considered by both local and national advertisers as a reliable criterion of its value and pulling power. It will be found that the newspaper which is the best patronized classified medium of a city, is also the most used and most profitable for display advertisers.

A medium which enjoys the confidence and respect of its readers is a good one to choose. The newspaper which is strong and vigorous in its editorial policies, which dominates in circulation and prestige—that is the kind in which to place your advertising.

Select a newspaper that PAYS the majority of its advertisers, whatever its rate, high or low. Bear in mind the subscription price of the medium selected. It should not be cheap. The higher the price the better the quality of readers, and the higher quality of your inquiries.

Small Town Men; Big Town Time

By Sam Baddon, Northwest Editor of the Oregon Journal.

TO give big circuit service on small time stuff is the function of the Northwest editor, of the state editor, the country editor, the correspondence editor, or various other things he is frequently called. But whatever he may be called he is the man who handles and manhandles the news sent by the up-state and "sister state" country correspondents, by telegraph, by telephone and by mail, to the Portland daily newspaper.

In consideration of the country correspondent, the representative of the big daily who himself lives in a community large enough to support a daily paper or papers of its own, must be eliminated. In such daily paper towns, the Northwest editor is able to get the services of at least fairly well trained newspaper men, who once they become accustomed to the requirements and style of the metropolitan paper they represent, may be depended upon for protection on all big stories and for good clean copy.

But in the real country towns—in the rural districts and the scattered communities—it becomes a difficult matter to establish satisfactory cooperative relations between the desk man in the city and the correspondent in the hay field. This is not necessarily because of lack of sympathy and desire for unity of purpose between the editor and his correspondents, but because of a number of circumstances developed in no other branch of metropolitan newspaper making.

Small town correspondents are recruited from all walks of life—farmers, school teachers (men and women), high school students, commercial club secretaries, ministers, store keepers, et al. Few of them the editor ever meets personally, this circumstance adding to the difficulties of getting efficient service.

The correspondent, however, enters upon his new duties with glittering journalistic ambitions and high hopes. He has his letter of instructions and his ready-addressed envelopes for the dispatch of news, and he can't see how he can go wrong.

So over in Sweetpea Center Bill Bobbin 's cow falls down the well, and breaks its leg. An event of considerable importance to Bobbins and the community, to say nothing of the cow, and the correspondent in his ardor to do the right thing by his Portland paper, forgets all about his letter of instructions, breaks for the nearest telegraph office and before the North west editor can head him of, one hundred or two hundred or three hundred words of telegraph tolls have been added to the Portland paper's account from Sweetpea Center.

The Northwest editor then gently but firmly informs the correspondent that he has "spilled the beans"; that his story should have been sent by mail.

The next week the Sweetpea Center bank cashier disappears with $5000 of the bank's money and the minister's daughter, and the correspondent, three or four days later, sends his laboriously composed story by mail.

Again the Northwest editor gently but firmly informs the correspondent that the story should have been sent by wire.

The correspondent, his enthusiasm gone and his pride hurt, doesn't know what to make of it all.

His long stories of happenings of events of purely local importance disappear in the editor's wastepaper basket, or are boiled down to a para graph, rewritten and mutilated until their author never recognizes them as his own.

"That editor doesn't know what he does want," muses the correspondent.

But the correspondent doesn't know what the editor wants. He doesn't know or appreciate news values. It isn't to be expected that he should.

But if he perseveres he learns. And just about the time he is becoming of real value to the paper, he moves away or gives up the correspondence because it doesn't pay enough, and the Northwest editor must needs do it all over again breaking in a tyro.

No matter how kindly disposed the Northwest editor may feel toward his staff of correspondents, no matter how much leeway he would like to give them; or how much of their "news" he would like to use, he is bounded by strict limitations. The publisher is watching the telegraph and telephone bills, and the monthly payroll. The editor must keep them to a minimum, and at the same time get all the news. It's as disastrous for him to be scooped as it is for the police reporter on the city staff to fall down on a big story on his beat.

Often, too, with his northwest news already in type and ready for the forms, the makeup man, pressed for space and looking for something to leave out, picks on the country correspondent, and at the eleventh hour, press time, the news from Sweetpea Center meets its fate in the "hell box."

The Northwest editor is blamed by the correspondent though he is doing his best. The editor realizes that though he cannot expect to cover all of the local happenings of every village and town in his jurisdiction he must make a showing, for his own reputation, for the pleasure of the out-state subscribers, and to keep his correspondents interested enough financially so that the correspondents won't fall down on the paper when something big does "break".

All country correspondence must be read very carefully for spelling, punctuation, grammatical construction, newspaper "style," and libel. Some correspondents use typewriters with more or less success. More of them do not. Their copy comes in longhand, all styles, sizes and shapes—a nightmare to desk men and printers.

The financial remuneration to the country correspondent at best is small, not enough really to pay for the effort, so the correspondent who stays with the game and does the best he knows how usually does so for love of the work, for the satisfaction of seeing at least some of his efforts in print, and for the prestige his newspaper connection may give him in his home town.

In the daily-paper communities, with wider news sources to draw from, and with experienced men to handle the work, the monetary emoluments are more worth while, and for more than one aspiring newspaper man patch out his local paper salary to a very fair wage.

But the problem of the real country correspondent remains for the northwest editor.

Oregon Exchanges

Published by the School of Journalism
University of Oregon

Free to Oregon Newspapermen; to all others, $1.00 per year.

Issued monthly. Application for entry as second class matter made at the post office at Eugene, Oregon.


Editor. . . . . . . . . .Miriam Page
Managing Editor. . . . . Bob McNary
Circulation Manager . . Adrienne Epping
Exchange Editor . . .Rosemund Shaw

Contributions of articles and items of interest to editors, publishers and printers of the state are welcomed.


In this, our third appearance, we feel very much as if we were responding to a curtain call after seeing ourselves “clapped back” on the editorial pages of papers from all parts of the state; and we experience the keen yet anxious excitement of the amateur who bows his appreciation from the stage.

But this time we make our entrance with less of confidence and assurance than ever before, because it is our initial appearance under exclusive student editorship, management, and publication. Even tho our knees do knock together a little bit this time, nevertheless we enter with enough ambition and enthusiasm to offset partially, we trust, the inevitable shortcomings.

We look forward eagerly for comments made either editorially or in personal letters, for we recognize them as infallible criteria of success or failure. We shall welcome especially any constructive criticism from those who, by their wider knowledge and experience, have the power to save us from the many pitfalls along the road to success.

The kindly encouragement and voluntary contributions already received give us the courage and confidence necessary to the undertaking of duties and responsibilities entirely new and strange.

And just remember that Oregon Exchanges will contiue to appear as long as we prove valuable to you, the newspapermen of Oregon, and our aim is some day to prove our selves invaluable.


Ethics—right and justice—is the most important of qualities in country journalism, declares F. S.

in his article in this number of Oregon Exchanges. “Tn metropoli tan circles, however,” he adds,“the mere mention of ‘ethics’ in the newspaper game would cause a gust of merriment.”

Oregon Exchanges does not agree with Mr. Minshall. We have heard





slighting remarks concerning the lack of standards and ideals in the country press. disagree.

With them, too, we

Mr. Minshall is arguing for professional organization and cooperation. Why should not the rural newspaper man have his city brother in mind as well as his small town collea nes when he says with

Mr. Minshall, “The frieindly hand shake of his fellows, the words of greetings, might ofttimes be all that is necessary. The common friendly meeting would do much to check the hasty word, refute the charge of an enemy, and establish a friendly re lationship that would result in bringing forth to the surface what is best and noblest in us all.”

Oregon Exchanges has already commented with pleasure on the increasing attendance of city newspapermen at state editorial meetings. Let’s get together; we are all members of the same profession—one of the noblest of all."


The Jefferson County Record, published at Metolius, called attention recently to a statement made in an

advertising convention by the advertising manager of Sears, Roe buck & Co., of Chicago, that when ever he found the volume of advertising done by the merchants in any city was small, he flooded that territory with catalogues, and that un

failingly, “the result is an extraordinary volume of orders for our goods.” The Record pointed out that a considerable number of the Sears, Roebuck catalogues had reached Metolius within the week


in which

the article was


and rises to ask, “Whose it!”

ault is


In the death of Jabez Nelson, Associated Press Correspondent at Seattle, northwest journalism loses a writer who was in many ways an example of the best principles and ideals in his profession. Mr Nelson never married; he poured into his newspaper work the devotion and enthusiasm and the finer sentiments many men reserve for their home life. He loved his profession.

Rarely shall we meet again a man who can feel so strongly, yet at the same time see so clearly and speak so dispassionately. The handling of news was to him an art. It called for the highest skill, the keenest insight, and a never sleeping love of justice. When Jabez Nelson wrote the story it was safe, it was true, it was fair.

To others,journalism might offer opportunities for moulding the public mind to their purpose, or for driving events in the direction they have willed; to Jabez Nelson his profession meant the chance to set a high standard of correct and intelligent public information, and to tell the truth.

culation. It is not only a reform compatible with the new construc tive journalism, but it is a business proposition which means money in the pockets of farseeing newspaper men. The newspaper with the guar anteed





The entire


“talking it up” to local advertisers and finds it unnecessary to talk it up to the big foreign advertising concerns. staff

of Oregon


changes is in sympathy with the sorrow of one of its members, Rosa

mund Shaw, exchange editor for this issue, in the death of her father Dr. A. E. Shaw of Pullman, Wash


Miss Shaw was called to

her home October 15 by the serious

illness of her father and the follow ing day Dr. Shaw succumbed to an attack of apoplexy. By her ab sence Miss Shaw is impressing upon her co-workers her real value as a

capable and reliable helper with an idea for every emergency. The staff is looking forward eagerly to her early return to the University. 0

Oi Those of you whom Oregon Ex changes reaches for the first time this month may be interested in seeing the last number, which was pub lished in July before the present staff was organized. In response to a post card addressed to Adrienne Epping, circulation manager of this

DON’T ASK “We are in receipt of a request from an attorney asking what we will charge for a ‘legal notice’. No attorney worthy the name asks a question like that any more.


law specifically states what a news paper shall charge for a legal notice

issue, you will receive the July num ber—the second




The initial number came out in June, but as we have only a few copies left, we are unable to do without them. It has been Miss Epping’s task this






ment an old and very incomplete mailing list to include all the news papermen of Oregon, and she has made an honest effort to overlook no one.

If, however, any newspaper

has escaped her notice we shall be glad to rectify the omission upon receipt of the name and address. ioi On the heels of the elimination of fake advertising from the newspa pers of Oregon comes the movement toward guaranteed or certified cir


this state,

and any newspaper

printing one for less than the legal rate has to state in its aflidavit of

publication that it does so and that it is for ‘charity’. The law is to prevent shysters from jewing down a newspaper by threatening to take the notice somewhere else. The shyster





half price and then collected full price from his client. The law is also a protection for the weak-mind

ed newspa er man who would per mit himsel to be bluffed into taking anything rather than see a notice go elsewhere. In this connection we want to exempt the Corvallis attorneys from all guilt in connec

tion with the above practice.”

Gazette-Times, Corvallis, Oregon.11

Newport Meeting of Editors

By Elbert Bede, Secretary of the Willamette Valley Editorial Association and Editor of the Cottage Grove Sentinel

THE recent session of the Willamette Valley Editorial Association, September 8, 9 and 10, was the most successful in the history of the association as far as attendance and enjoyment were concerned. The business program was the equal of any previous ones.

While the session will probably be known as the Newport meeting, it would be more proper to say that the session covered Benton and Lincoln counties, as the business session was held on the way to Newport and re turning from Newport, in the private car furnished for that purpose by the Southern Pacific Railway. This manner of conducting the business session was unique in that it probably was the only session of the kind ever held by an editorial association. This session was also unique in as far as this association is concerned because of the fact that for the first time the women were invited to attend. Every notice sent out by the secretary contained the admonition, “Bring your wife, or send her.” The wives decided that they would attend and none of the editors seemed willing to let their better halves attend unchaperoned. The session was made more pleasant and enjoyable because of the presence of the feminine contingent.

The most important piece of business to come before the session was the discussion of Liberty Loan advertising. The question was ably handled by G. L. Taylor, editor of the Molalla Pioneer, and a spirited discussion followed. The association unanimously adopted a resolution endorsing the idea of paid advertising for future liberty loans.

Other numbers on the program were as follows:

Are Patents and Plates Really Readable and Worth What They Cost’! ............C. J. Mclntosh, Press Bulletins, Oregon Agricultural College. Why We Don’t Run a Job Shop in Connection With Paper...................... ..


M. Regan, Herald, Albany.

Value of the County Unit in Organization......................................................

.................................................................. S. Minshall, Review, Philomath. Shall We Take Out-of-town Advertising............J. C. Dimm, News, Springfield Estimating on Job Work............................O. W. Robey, Courier, Oregon City. Getting and Charging for Foreign Advertising ,...........................................

.................................................................... ..Bert. R. Greer, Tidings, Ashland. Legal Rates........................................ E. Brodie, Enterprise, Oregon City. Woman’s Place in the Newspaper Field........................................................

.......................................................... ..Edythe Tozier Weatherred, of Oregon. Boosting Oregon—My Department and the Newspapers .............................. ..

........................Orlo D. Center, Director Extension Department, O. A. C. The Newspapers and Our Public Institutions.............................................. ..


C. DePew, Criterion, Lebanon.

At Newport the editors were royally entertained by the commercial club, the success of the entertainment being largely due to the untiring efforts of the Mathews brothers, publishers of The Yaquina News. 12 The "piece de resistance" was a seafood banquet, at which Phil Bates, N. R. Moore, Addison Bennett and Ed Brodie distinguished themselves. The decorations of the tables were made of copies of The Yaquina Bay News, although they were mostly hidden by plates piled high with crabs, clams, oyster cocktails, home-made "dog", cheese and other light delicacies.

The address of welcome was delivered by B. A. Bensell, who paid the editors a royal tribute and said that he would recommend to the president

that the first cannon captured from the Prussians by the American soldiers be melted and molded into medals for the editors. J. M. Scott, general passenger agent of the Southern Pacific Railway, who was permitted to become an associate of the editors because of his wise editing of the advertising checks, almost promised the Newport people that the road would be extended around the bay. Mrs. Scott, who is evidently the diplomat of the family, pulled her hubby's coat-tails at the psychological moment, however, and the promise was not quite made.

Most enjoyable vocal music was furnished by a male quartet and others of the editors filled in the time up to midnight, trying to outdo with an oratorical feast the splendid material feast spread by the hospitable New port people.

On Sunday the visiting editors spent their time flirting with the mermaids, with indigestion and with death on the briny deep. Hofer & Sons placed their fishing boat, "The Gazelle," at the disposal of the editors and their wives for a deep-sea fishing trip, but it is not recorded that the scribes either fed or caught any of the denizens of the Pacific. Members of the party who preferred the shore were taken on an automobile ride about the city and surrounding country.

In the evening the guests of the city were invited to a dip in the natatorium, which gave President Ingalls opportunity to display his maidenly charms.

With few exceptions the editors had sufficiently recovered by Monday morning to be able to catch the 7 o'clock boat across the bay. C. E. Ingalls, of Corvallis, and E. E. Brodie, of Oregon City, became so impressed with the hospitality of the Newport people that they remained for a week to give their families an outing. The only near fatality was the serious illness of Secretary Bede. The Portland Telegram reported that, after a consultation of Newport physicians and several medicos from Portland, who were at Newport on an outing, his case was diagnosed as toomuchitis.

Following were the members of the party: C. J. McIntosh and Mrs. McIntosh, Press-Bulletin, Corvallis; Bert F. West, Statesman, Salem; W. J. Gotthardt, Blake-McFall Co., Portland; Phil S. Bates, secretary State Editorial Association; O. D. Center, director extension O. A. C.; E. E. Brodie, Mrs. Brodie and two children, Enterprise, Oregon City; R. M. Hofer, The Manufacturer, Portland-Salem; Gordon J. Taylor and Mrs. Taylor, Pioneer, Molalla; Olive Scott Gabnel, guest of Mr. and Mrs. J. M. Scott; W. H. Weatherson, The West, Florence; C. L. Monson, Pacific Paper Company, Albany, J. C. Dimm and Mrs. Dimm, News, Springfield; W C. DePew, Criterion, Lebanon; N. R. Moore, Gazette-Times, Corvallis; Elbert Bede and Mrs. Bede, Cottage Grove; G. L. I-Iurd and Mrs. Hurd, Portland; Edythe Tozier Weatherred, Oregon State Fair, Salem; C. E. Ingalls, Gazette-Times, Corvallis; J. M. Scott and Mrs. Scott, Southern Pacific Company; C. W. Robey, Courier, Oregon City; A. E. Frost, Courier, Corvallis; E. M. Reagan and Mrs. Reagan, Herald, Albany; John and Wm. Mathews, News, Newport.

Out of Town Advertising

A Paper read by J. C. Dimm, Editor, Springfield News, at Newport Convention.

I TAKE it that the person who assigned this subject to me had in mind advertising that would come in direct competition with the business men of the community where the newspaper is published, and does not apply to

foreign advertising, legal advertising, or specialty advertising, or the ad vertising of the lines of business not represented in home community. As a rule the proprietor of a newspaper is in business for what he can get out of it in a financial way, although some editors claim to be in bus~

iness for the uplift of humanity and for the betterment of mankind. A newspaper owes much to the community in which it is published and the community owes much to the newspaper. Just as a business to be a success must prosper, a newspaper to be useful to the community must be prosper ous. And in order to be prosperous a newspaper must be conducted upon

sound business principles. The proprietor must know his costs and secure sufiicient business as a fair price, to meet all expenses and make a fair profit besides. All progressive merchants strive to extend their business to cover as wide a range of territory as possible. This better enables them to meet competition and to develop into larger establishments, and no one has the right to say to them that they must confine their trade to the borders of

their own town.

If then the merchant enjoys the right of expansion by

enlarging his territory why should not a newspaper reach out to adjacent

communities for business, and with increased revenues publish a better newspaper and consequently be of greater service to the community it serves! Without advertising the country newspaper would be an impossibility, so then, if the selling of advertising space makes the publishing of a country newspaper possible, the more space sold the better the newspaper, and therefore, of the greater value to the community. The selling of space to out-of-town merchants should stimulate the home merchant, who is in competition with the out-of-town merchant, to use

more space and thereby become a real live business man in his community. If, on the other hand, he stops advertising, his trade may be taken away from him by the man who does advertise.

How can a newspaper develop if it confines itself to its own narrow quarters in order not to offend its home advertisersi If a newspaper would be a real force in its community it must be prosperous and in order to be prosperous it should enjoy the same right and privilege enjoyed by any other business enterprise.


A Veteran of 1884

ONE of the old-line newspaper men who helped to round out the history of Oregon journalism from the “80’s” until a few years ago, when he retired with full honors, is D. I. Asbury, now a resident of McMinnville.

In 1884 Mr. Asbury purchased the Grant County News at Canyon City, and occupied without competition for several years a field covering a large area of eastern Oregon, with a great measure of success.

Mr. Asbury, whom his colleagues and associates affectionately named “Colonel,” did most of his own typesetting and printed his paper on an old Washington hand press until the land office patronage in his district enabled him to purchase a cylinder press and employ help in his business.

The “Colonel” was resourceful and original and gave his patrons a good paper. With equal poise he went about the task of teaching a class in the village Sunday school or acting as one of the floor managers at the Friday night dance as occasion demanded, thus adapting himself to his surroundings—a much valued accomplishment in the pioneer days of rough and-ready journalism in Oregon. He was a “scrapper,” too, when good scrapping was required. Serving his country once as a juror in the circuit court his decision was against the interests of one of his valued subscribers, who, alas, were none too plenty. The good subscriber at once took the

editor to task and “stopped” his paper. As a sequel to repeated roastings in the paper for his narrow views, the repentant subscriber came in shortly and renewed his subscription, paying two years in advance for the sake of peace.

It is related of the “Colonel” that in the days of the old party convention he, being a delegate from his precinct, was approached by a newly made subscriber who was a candidate for county treasurer. He had a delegate who had promised to place him in nomination, and “would the ‘Colonel’ be so kind as to second the nominationl”, Sure! he would do anything to accommodate him. “Mr. Chairman,” the “Colonel” said, “I take great pleasure in seconding the nomination.” Nothing had been said about voting, and when the ballot was counted the candidate had received only one vote.

The country editors of a generation ago, unlike those of the present, were neccessarily learned in the mechanical arts from cleaning the form rollers to keeping the books, but they made history. A few of them made a little money; more of them

“Labored full long for the True and the Good
’Mid the manifold evils that irk us,
Their emoluments: raiment and food
And a pass now and then to the circus.”

Journalists Make Good Soldiers

Advices from England say journalists are much sought by the army authorities, because they make good oflicers. The initiative and resource they have constantly to show in their civil occupation is credited with in

creasing their military value.

All Over Oregon

John Cochran, one of the best known political reporters in the state, has returned to the local staff of the Oregonian, after an absence of about four and a half years. He has been deputy clerk of Multnomah county, chief clerk of the state

R. S. Huston, formerly editor of the Florence Pilot and Gardiner Index, who suffered nervous prostration last February, has completed 8 nature cure of his own devising' and is back at a desk in_ the ofiice

of the Eugene Register, succeeding

senate and variously otherwise en gaged during the interim. He is temporarily assigned to the court

Miss Grace Edgington. Mr. Huston went into the mountains above Mapleton and put in six months:

house run for the Oregonian. W. H. Perkins, erstwhile court reporter, has fallen heir to the day police






started he could carry only 15 pounds. When he quit he was car

run, and Ted Irvine, formerly day

rying 150 pounds over a mountain.

police reporter, has been called in as

trail twice a day.


examination for the officers’ reserve training camp and was declared physically perfect, but was disqual




Bartholemew, general assignment man since he joined the stafl' several months ago,




sporting editor under James Rich ardson, who is acting sporting ed itor in the absence of Roscoe Faw cett, who is at the second oflicers’

training camp at the Presidio, William Smyth, assistant sporting editor, has resigned to resume his work with the sporting goods de partment of the Honeyman Hard ware company. -Moi-i

Claiming that the English lang uage papcrs in Astoria were decided ly prejudiced and colored news so that it appeared favorable to the capitalist

class, the



Comrad), a Finnish newspaper for 10 years, has started to publish an English section. The action came about during the ship workers ’ strike on the lower Columbia river. The Toveri is the largest Finnish daily in the west. —-—o Miss Ethel Tooze, formerly a journalism student, now an instruct or in the public schools of Roseburg,

is writing s ccial articles for Oregonian. uring the summer acted as correspondent for that per while she was spending vacation in

the she pa her

Newport. 0



formerly of the

Journal staff, and later private sec retary to Commissioner Daly, is now automobile editor of the Salt Lake Telegram. 16

He passed an~

ified by the loss of several teeth Mr. Huston was a first lieutenant in the Second Oregon in the Phil ippines, and was later captain of what is now the third company of the Oregon Coast Artillery. Moi

Harold Young, a graduate of the department and an instructor in the high school at Pendleton, believes that newspapers are far more profi

table as a high school publication than are magazines, and so he has changed the Pendleton high school publication, the “Lantern,” into a small newspaper. “ I would like,” said he, “to see the number of high school newspapers increase in Oregon, as I think they are certainly more satisfactory.” __0__ Lair H. Gregory, general assign ment man and political reporter of the Oregonian, has become auto mobile editor, succeeding Chester Moores, who has been appointed sec retary to Governor James Withy combe.

  • 0

E. E. Southard, formerly in the mechanical department of the Ore gon Journal, purchased the Polk County Observer September 1, from Lew A. Oates. ioi John L. Travis, managing editor of the Times, formerly news editor of the Journal, hung his coat on the old peg for a couple of hours last

week. The Astoria Evening Budget celebrated its twenty-fifth birthday on October 6. In his anniversary editorial J. E. Gratke says that “the Evening Budget can look backward over these twenty-five years without any regrets. It will move forward with a hopeful heart and willing hands in the future.” In honor of the day the management of the Budget entertained the entire staff of thirty-six at a banquet. Among those present were: John E. Gratke, publisher; William F. Gratke, mechanical foreman; Irving J. Kern, editor; Ed. C. Lapping, news editor; George Turina, pressman; Royal Karinen, job printer; Miss Mamie Johnson, linotype operator; Miss Ann Malagamba, linotype operator;

Miss Hattie Brown, bookkeeper; Emil Schab, circulation manager. In

honor of the



Schab, circulation manager, presented each of the Gratke brothers with a watch fob, the pendant of which was a gold linotype mat suit ably engraved.

__o__ The members of the editorial staffs of the Oregon Journal, Oregon ian, Telegram, News and Spectator of Portland were given an enjoyable complimentary party by Richard W. Childs, manager of Hotel Portland,

Monday evening, September 24. About 75 gathered in the assembly room for an evening of music, danc ing and sociability. Mr. Childs was assisted in entertaining by Elbert S. Robe, assistant manager, and Mrs. Robe. A feature of the evening

“The Making of a Newspaper,” a motion picture taken in the Ore gonian plant, was shown recently at Peoples theater in Portland, and forever immortalizes on the screen some of the well-known- faces of the ofiice. The picture followed the making of a newspaper from the logging operations preliminary to the making of wood pulp, through the paper mills, and out on the streets and to the breakfast table. Parts of the picture were extremely interesting as to detail, while others, such as the editorial detail, were passed over hurriedly, apparently on

the theory that there was so much detail in the editorial work that at best only a little of it could be photographed.


io—— ' Joseph Patterson, formerly a re porter and field correspondent of the Oregonian, who for the last year has been with the American Ambulance Corps in France, expects to_be in Portland for a brief visit this winter. Mr. Patterson has served out three enlistments in France, and has seen action in the battle of the Somme and other his toric battles of the war. His last work has been with the front lines. He sailed October 13 for the United States for a rest. He has been offer ed a commission in the aviation sec

tion, but for the present declined it in order not to break up the ambu

lance organization of his section which at the time was just entering the front line work.


was the reading of a number of his poems by Anthony Euwer, the Hood


River poet, who was introduced by

“the greatest newspaper poetpwlm

H. E. Thomas, city editor of the Oregonian. The serving of refresh ments rounded pleasure.




__o____ Addison Bennett, the well-known special staff writer of the Portland Oregonian,




of Baker stockmen on their tour of central Oregon, attending the local stock meetings.—Lake County Ex aminer.

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“Jack” Seed, Journal artist, had a lot of fun fishing down Tillamook way on his vacation.




as Colliers"


-put it, is

ever paddled _a canoe up and down the Eugene mill race”, has resigned from the local staff of the Oregon ian to_ become publicity director of

the Film Supply company in Port land. Mr. Collins also continues to be publicity representative of the

Strand theater. He will devote some of his time to offering original work in the magazine field.


—o Vivian Browne,


of Henry Browne, editor of the Silverton Tribune, is now the Silver

ton correspondent for the Oregon Statesman. 17 W. A. Dill, for the last six months telegraph editor of the Oregonian, has been called to the University of Kansas to be instructor in the department of journalism. He has le t for Lawrence, with Mrs. Dill and their three children. Mr. Dill was identified with the Eugene Register for more than 10 years, leaving there when he was news editor, to take over and publish the Springfield News at Springfield, Ore. After giving several years to the weekly field he returned to Eugene as city editor of the Guard, which position he held when he was called to the Oregonian news room six months ago. He is a graduate of the old Portland High school and the University of Oregon. His first job on any newspaper was office boy for the old Evening Tribune of Portland in 1896. He was employed in the business office.

Miss Kathleen Coates, formerly of the local staff of the Roseburg Review, is now attending Reed college in Portland. She is specializing in work that will be of use to her in the newspaper field. Besides attending college, she is working part of the time on the Oregonian. W. A. Pettit, also formerly with the Review, is on the night shift of the Oregonian. The Review now has four former employes on the Oregonian, the others being Elmer War burton and John Ryan, who are employed in the mechanical department.

C. M. Snider, owner and manager of the News-Enterprise of Wasco, writes that his paper has moved into a new building of its very own—-built exclusively for a print ing oflice. It is of bungalow type, with special care as to lights and ventilation and has a main office floor of 24 by 32 feet with a wash room in the rear. An addition of a 14% by 22 platen press has been made which will result in the revision of the size and makeup of the News-Enterprise, changing it from a 7 column, four page paper, two of which have been “patent,” to a six page, 6 column one with four pages of home print and an adless

insert of two pages from the Port land Newspaper Union. ___oi “Our Community page will be de voted exclusively to the up-build ing of La Grande and its surround ing territory. Watch for this page. It will contain cartoons and edit orials on subjects vital to the life

of this community,” says the La Grande Observer. A page such as this should turn out to be would be a benefit to the community at large. More papers in the state would do

Shad O. Krantz, of the Oregonian

well to take up this example set by Clarke Leiter and run something of this sort. It is good and interesting stuff. __0__ The Tualatin Valley News, pub lished at Sherwood, celebrated its sixth birthday Friday September 29. The Washington County News Times runs the following comment on the paper: “It is a husky six

local staff, is taking charge of classes

year old and serves its home town

and extension work in the school of

well.” I. V. McAdoo, the owner and publisher, is getting out a right live, smart little paper. io Arthur N. Jones has left a posi tion as telegraph editor of the Ore

commerce at the University, and doing well, if reports may be be lieved. Krantz was a member of

the Oregonian staff for something like seven years, during which time he became well known throughout the state as one of the best news

papermen in the business. 0 Bruce Hunter of Albany, a former

Eugene man, was presented with a baby boy October 4. The baby was named by Miss Hughes of the Demo crat force as Robert Bruce Hunter. Robert Bruce weighed six and one half pounds. 18



of Salem



accepted a similar position on The Medford Sun. Managing Editor Stephen A. Stone is handling the telegraph news temporarily for the Statesman.

  • 0

Jordan Valley has a new aspirant in the newspaper line—Miss Eva Duncan has entered upon an appren ticeship in the Express ofiice. When Company L, of the Third Oregon Infantry, stationed at Dallas, went into federal service, Uncle Sam had on his roll three more “perfectly good" newspapermen. The trio are Seth Bailey, Lawrence Dinneen, and Harry Kuck. Dinneen and Kuck are graduates of the school of journalism of the University of Oregon. When called in by the state to get ready for federal service, Kuck was the only one of the three living in Dallas. He was employed on the Observer. Dinneen, who had succeeded Bailey on the Observer, and had been in turn succeeded by Kuck, was in La Grande, working on the Observer there, and Bailey was publishing a weekly at Crockett, Cal.

One of the things that goes to make unsuccessful advertising is the idea that many people have that advertising sells goods. Advertising is simply business news and informs the public what can be done; the success of the sale depends on the salesman. Advertising is a success when it causes the reading public to take interest and inquire, but successful business depends on making buyers of the interested inquirers. Successful advertising without successful business has caused many firms to go out of business. One is no good without the other.— Brownsville Times.

The Benton County Courier runs a little squib that makes good reading:- "The Harrisburg Bulletin springs this very unkind one on Editor Bede of the Cottage Grove Sentinel. Bede advertised a second-hand office typewriter, in good condition, for sale cheap. A prospective buyer tried it out and returnedvit stating that the capital ‘I’ was so badly battered it wouldn’t print."

W. E. Bates, prior to four years ago market reporter for the Evening Telegram, and known as one of the cleanest copy writers in the city, has joined the copy desk staff of the Oregonian. Mr. Bates has been ranching for the last four years. C. S. Dunning, formerly with the Associated Press at Spokane has also joined the copy desk staff.

Eight employees of the Oregon City Enterprise have gone into the service since the begining of the war. Cecil Koffman, cashier, is a second lieutenant at Fort Still, Okla.; Arthur Caylor, news editor, went to the training camp at the Presidio: Ross Scott is in the aviation corps at San Antonio, Texas; Ted Miller is in France in an engineer corps; Arthur MacDonald is in the Canadian army; and Randall O’Neill, Mitchell Story and Jack Lewis are in the navy. Lloyd O. Harding, once a member of the reportorial staff and a University of Oregon graduate, is a lieutenant in the quartermaster corps at American Lake.

Editor W. C. Black and his foreman, Geo. O’Donald, were down from Oakland Saturday, Mr. Black making arrangements to ship his household goods to Oakland, and Mr. O’Donald remained here this week in order to pull and thresh his seven-acre crop of beans on his little farm east of Harrisburg. They are pleased with Oakland.—Harrisburg bulletin.

T. R. as a phrase maker could always skin ’em alive, but here’s what he did to the foe in his Kansas City speech, according to somebody in Dave Foulke’s department under the tall Oregonian tower:

“We are here to stand against the drshshrdluetaoincmfwypvbgkqji Hun.”

Echo Zahl, a Portland girl and former student of the Oregon school of journalism, has been transferred by the Scripts people from the Seattle Star, where she has been doing feature work since last June, to the Portland News. Miss Zahl will look over “old Portland” again and write for the News stories about the things that interest and impress her.

Does any one know of a competent editorial and news writer who is unemployed and ready to step into a position on the Morning Astorian?

The Independence Enterprise has installed a new linotype in place of their old Junior. Otto J. Ballhorn, city editor of the La Grande Observer, was the victim of an attack of tuberculosis, dying at his home in Woodland, Washington, Sunday, October 7. Ballhorn was 28 years of age and had been in the newspaper game for some time. While in College he was the editor for two years of the O. A. C. Barometer, going from there to La Grande where he took up the position of B. W. Stanfield, at Stanfield. “Quiet, gentlemanly, capable, Mr. Ballhorn made many friends here,” said the Observer, “and they and the staff greatly regret his death.”

Because of a defective right eye, and because there are no left handed guns, Merlin Batley, a graduate of the journalism department in 1916, is still doing good work on the Times of Twin Falls, Idaho. He made several attempts to enlist in various branches of the service but was hindered each time by his right eye. Word comes to us that he is planning to make the leap into the sea of matrimony sometime around Thanksgiving time.

Women ’s War Work is the name of a new department appearing daily with pictures on the woman’s page of the Oregon Journal, in which are chronicled activities of women both at home and abroad, who are working for their countries. The department is the only one of its kind this side of Chicago and is edited by Miss Vella Winner.

D. H. Talmadge of Salem is in charge of the Enterprise at Halsey, W. A. Priaulx being compelled by ill health to take a change. Mr. Priaulx is working on a ranch near Centralia, Washington, hoping that the outdoor life will restore him to his former vigor.

George Palmer Putnam, publisher of the Bend Bulletin, has been in the east the past two months. He is planning a trip south to Florida for his health.

The Cottage Grove Sentinel has just passed its twenty-eighth birthday anniversary.

John P. O’Hara, who recently resigned from the University of Oregon faculty after four years of service in the department of history, has gone back to the editorship of the Catholic Sentinel of Portland, the oldest Catholic paper in the Northwest. Mr. O’Hara first became associated with the Sentinel shortly after his graduation from college and remained with the paper until his appiontment to the University of Oregon, with the exception of a year spent in study at the University of Paris.

The Portland American, successor to the Deutsche Zeitung, has suspended publication as a daily and in the future will appear as a weekly paper in the German language. The management will, in accordance with the new “trading with the enemy” act, supply to the Portland postmaster English translations of all matter pertaining directly or indirectly to the war.

The Holeproof Hosiery company recently received the following letter: “Dear sir, pleas mail me a sample of your one-inch hose for cemical fire engine and lowest prices on 300 ft. lots Hosiery that would stand the cemical test.” It certainly pays to advertise. ——Corvallis Gazette-Times.

The newspapers of Grants Pass, Ashland and Medford are advocates of the collection and preservation of pioneer relics, facts and stories relating to their part of the state and are aiding the city libraries in obtaining all available data.

Mr. and Mrs. Frank Lucas announce the marriage of their daughter, Bernice Lucas, a graduate of the University of Oregon school of journalism, to Mr. William S. Dinwiddie in September.

Mary Newlin is the new reporter for the La Grande Evening Observer. She fills the vacancy left by the resignation of Ernestine Slitzinger.

Several rumors lately have it that W. H. Hornibrook of Albany has aspirations with Salem as a base.

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