Oregon Exchanges/Volume 6/Number 2

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Oregon Exchanges, Volume 6 (1922)
edited by George Stanley Turnbull
Number 2
3592248Oregon Exchanges, Volume 6 — Number 21922

Oregon Exchanges

For the Newspaper Men of the State of Oregon



Vol. 5
Eugene, Oregon, December, 1922
No. 1


NEWSPAPER DIRECTORY OF OREGON


OREGON EXCHANGES herewith presents to its readers, for the first time, a directory of Oregon daily and weekly newspapers. A supplementary list of monthly and quarterly publications will appear in an early issue. The accuracy and completeness of this directory is to a considerable degree a register of the extent to which the editors and publishers of the state have responded to the requests for data, and the editor of Oregon Exchanges believes the result approaches completeness. The large number of changes in newspaper personnel since the last Oregon Blue Book was issued, two years ago. proved surprising. Forty changes of ownership out of 187 daily and weekly publications are listed. The addition of the publications of less frequent issuance will bring the total between 200 and 225 for the state.

Some of the papers have changed control two or more times in the two years since the Blue Book came out. Three regular news weeklies have suspended publication, while a similar number of dailies then existent have ceased to be. Five new weekly newspapers are listed—the Siuslaw Region, at Florence; the Monroe News, the Sutherlin Sun, the Vernonia Eagle, and the Brookings Interstate Sun.

The number of daily papers in the state outside of Portland is given at 23, and including Portland 28. Six of these are morning papers. Portland has three evening and two morning papers.

Eight cities of the state outside of Portland have two daily newspapers, and eight have two weeklies, each. Papers are published in 132 communities of the state.

The number of one-man shops in the state is decreasing, with fewer than a dozen proprietors now doing their own mechanical work in addition to the editing and business managing. Nearly fifty owners, however, or one-fourth of the entire number, are combining the position of foreman of the composing room with their newsgathering and advertising duties.

The hard-boiled old-timers who could see no future for women in journalism might be interested to cast their eyes over the list of editors, owners, business managers, reporters, and other employees of newspapers in this state. No fewer than seven weekly newspapers have women for their editors. Two of these are full owners. One, the Long Creek Ranger, conducted by Grace Porter, is a one-woman paper, for Miss Porter does all the work herself, editorial, business, and mechanical. Another one of these papers, the Maupin Times, conducted by Mrs. Jessiline E. Morrison, is an all-woman paper, with no man employed in any capacity about the place.

While the publications of less frequent issue are not included in the present list, owing to the failure to receive a complete return from them, a directory of these will appear in an early number. Approximate statistics on the newspaper profession as a whole can be made up for Oregon on the basis of the information submitted by the publishers in this and the later issue. As nearly as can be ascertained from the data prepared by the editors and publishers, there are 771 persons employed in the editorial, business and circulation departments of the daily, semi-weekly, and weekly newspapers of Oregon. Of these, 140 are women. The monthlies and quarterlies will bring these figures up close to one thousand. The mechanical employees of the newspapers and their attached job offices will virtually double this total. This is aside from the personnel of the purely job-printing offices not attached to or connected with newspapers. These are outside the scope of the present survey.

Following is the directory for the dailies. semi-weeklies, and weeklies as submitted from their respective offices:

ALBANY. Democrat. Evening except Sunday, and twice-a-week. Editors and owners, W. L. Jackson and R. R. Cronise. Manager, R. R. Cronise. Sunday editor, Charles D. Alexander. City and telegraph editor, Wallace C. Eakin. Circulation manager and assistant advertising manager, J. Francyl Howard. City news, W. L. Jackson. Society and city news, Mrs. Fern Swanson. Farm editor. H. E. Browne. Advertising manager, R. R. Cronise. Foreman composing room, Bruce Hunter. Pressman, Arthur S. Powell. Bookkeeper, Miss Maybelle Keebler. Machinist-operator, E. C. Vierick; linotype operator, Miss Myrtle Davis; composing room force, H. F. Lake, Elmo Gladhart.

Evening Herald. Daily except Sunday. Owner, E. M. Reagan. Manager. E. M. Reagan. Editor, Thomas D. Potwin. News editor, Lee Bostwick. City editor, H. R. Van Kirk. Reporters. Anna Shelvik, Miss Ianthe Smith, Miss Muriel Gilbert, and Vernon Henderson. Advertising manager, M. J. Reagan. Foreman composing room, Glen W. Loomis. Pressman,

Albert Wiber. Bookkeeper, Susan Batis. Machinist operators, A. F. Wood and E. E. Chandler. Ad compositor, Leo Kropp.
AMITY. Standard. Weekly. Friday. Editor, manager and owner, H. J. Richter. Reporter, Mrs. G. M. Richter. Compositors, Mrs. G. M. Richter and Alfred Emerson.
ANTELOPE. Herald. Weekly. Saturday. Editor, H. C. Rooper. Manager, H. Cue. Owner, Rooper & Cue. Foreman composing room, M. S. Bolton.

{{hi|ARLINGTON. Bulletin. Weekly. Friday. Editor, manager, and owner. H. W. Lang. Foreman composing room. H. W. Lang. Linotype operator, Willard Burton. Pressman, Glen Buyton.||

ASHLAND. Tidings.

nice Grubb. Circulation manager, Mrs. C. E. Lane.

ASTORIA. Budget. Evening except Sunday.


man composing room, L. J. Butterfield. Press man. John Anderson. Circulation manager, L. M. Kletailm. Bookkeeper, Mrs. Hattie B. Overton. Manager iob department, C, A-


Edi?-01'. M. R. Chmsman.

Dmke

Murvhey. .innday.


Bookkeeper. Miss M-a.yhellc

Kc-ebler. linchinist-0p('rnt0r, E. C. Vierick:

Compositors, Mrs. G. M.

Richter and Alfred Emerson.

Weekly.

Saturday.

T.

AUMSVILLE.



Astoria/n.

Dally,

Hubler.

Larson.

Fore

morning

Owner,

Lyle

T.

except

Manager.

J.

S,

Keiling,

W.

Mitchell,

Hilda Dickerson, Louise Boyd. posing room, Wilma Stipp.

1);].

Walter

H.

Griffiths,

Edi

tor, H. C. Rooper. Manager, H. Cue. Owner, Rooper dz Cue. Foreman composing room, M.

Record.

Foreman com

Weekly. Friday. Editor

and owner, H. W. McNeal. manager, V. McNeal. Reporter, V. MeNeai.

AURORA. Observer. Weekly. Thursday. Edi tor, manager and owner, George E. Knapp.

BAKER. Democrat. Dally, Morning except Monday, and Weekly. Editor, I. 8. Bowen, Sr. Manager, Will H. Evans. Owner, Bowen


T.

ATHENA. Press. Weekly. Friday. Editor. manager, and owner, F. B. Boyd. Reporters,


Mrs. G. M. Richter.

D.

George Turnina, A. B. Chase, Rose Early Alice Johnson. Advertising, L. E. Joy, Ci;-cu],._ tion, Harry Brooks. Bookkeeper, Anne Silver.


Em-ning Herald.

C.

Editor, James H. Cellars. Reporters.

Millikfln.


Arthur S. Powell.

L.

Publishing

Jochimsen, Ward Cook. Foreman composing roorn, Paul Kraetch. Night foreman, Roy Kai-men. Other mechanical employees, Harry

E.

Budget

Collections. John Slavin.

Margaret

li"g"-

H.

manager,

Mmwmw


editor,

Mrmflger,

Owner. aswnn

tor. Leland R. Gilbert. Marine editor, I. J. Kern. Reporters, Philena Bartlett, Emil Berg.

Mrs.


Owner,

Company. Managing editor, M. R. Chq,|manNews editor, John Dewitt Gilbert. City edi


Editor, C- K_ [,o_

g¢‘'l' 17 G"“'- -CiW edilbf. RI-7 W. Connover. "em!" CoIIDosI"B room. J. W. Young. Lino ‘YPQ oP'"'fll0l‘. Sherman Graft. Other mechani cl1 9111910786. Mrs. Bessie M. Wilson and mi.

Advert-inins

and.

Daily.

Manager, Miss Georgia Coffee.

Small Publishing Company. I.

B.

Brown.

Bowen,

Sr.

News

Managing editor, editor,

Wilfred

City editor, I. B. Bowen, Sr.

O.

Re

porter. I. B. Bowen, Jr. Advertising manager. Will H. Evans. Foreman composing room, J. Richard Smurthwaite, Jr. Circulation manager, Norman P. Henderson. Bookkeeper. Lorene Smurthwaite. Herald. Evening, except Sunday, and weekly. Editor, H. E. Hendryx. Manager, J. T. Benin ish. Owner, Baker Herald Company. Manag ing editor, H. E. Hendryx. Advertising man ager, J. T. Bcamish. Foreman composing room, Al Van Dahl. Circulation manager. Mrs. A. A. Whitaker. Bookkeeper, D. L. Kilgore. BANDON. Western World. Weekly. Thursday. Editor, manager and owner, L. D. Feis heim. Reporter, Mm. Erma Boyle. Foreman composing room, L. D. Felsheirn. Linotype operator, Lloyd C. Haworth. Pressman, Upton Ward.

BEND. Bulletin. Evening, except Sunday, and weekly. Editor and manager. Robert W. Sawyer. Owner, The Bend Bulletin (a corporation). Managing editor, Robert W. Sawyer. News editor, Henry N. Fowler. City editor,

S. Bolton.

(Continued on page 15) OREGON PRESS IN LEAD, SAYS BEDE AFTER TRIP TO MINNESOTA

[Elbert Bede, editor of the Cottage Grove Sentinel and president of the Oregon State Editorial Association, contributes an article on his summer and fall vacation trips to Minnesota. Written in his well-known light vein, the article contains also some heavier stuff of value to Oregon newspapermen.]

I HAVE been asked to write a few

per had progressed

some

in

younger

I words about my recent extended mo

hands, but it was not yet above cutting

tor trip be confined It occurs never made

off at the waist-line a picture which

years ago.

to to to of

the east and I’m not to strictly newspaper stuff. me that this is a request a country editor 10 or 15

Country editors didn’t

at

that time take extended motor trips about which to write. Gas conldn’t be bought with vegetables taken in on subscription, and motor cars couldn’t be secured by the

simple method of trading in a little ad vertising space. Neither can they now, which indicates to me the wonderful pro gress in the newspaper business in Ore gon during the brief space of years I have been a resident here, for many of

the boys ride around in their high powered benzine buggies and few there are who haven’t at least a lizzie on the pay roll.

Where'er I go I endeavor to use my eyes—a habit cultivated years before the short-skirted flapper came into being— and the result of my observations in the east—quite aside from mental notations

as to the stockier build of the Oregon flappers—was to the effect that middle western papers do not come up to Ore gon papers, either typographically or editorially.

came in the boiler plate and did not fit the column, running the head, shoulders and waist at the bottom of one column and the remainder of the picture at the

top of the next column. In other of fices where I had served time I found the same type that I had handled as a tyro, and tailor-made editorials on one of these papers were coming from a source that was willing to take advertis

ing space for its services.

The same ad

that paid for this service now was doing

duty at the same stand two decades ago. ORsoon Eorroas Lnan There are, of course, many splendid country newspapers in these states, but

I returned to Oregon convinced that the Oregon newspaper boys are the livest, the most progressive and the best off finan cially of any in the world. I found no dailies in any of the states I visited which

compare with the metropolitan papers of Oregon. There must be an explanation for this condition, and mine is that the livest and the most energetic from the eastern states

have come to Oregon, while those who weren’t alive couldn’t come and thus we

STILL IN SAME Rm In the Minnesota town where for a number of years I made my home while

have the cream of the earth. I greatly enjoyed digging up the files in the shops where I once had done some

incubating ideas as to how I would set

of the editorial work.

the world afire when I got to swinging an editorial pen of my own, I found at least

nized some of the stuff I once wrote. I

one of the papers setting their ads just

as they were set 20 years ago and ap parently with the same type that had done yeoman service even before I decided that

there were greener fields.

The other pa

I hardly recog

don’t wish to do any bragging, but I feel that I have progressed some myself since those days that are but a memory. Pos sibly it was the pull that my editorials cast upon the communities where I once operated which explains why some of the

[3] Page:Oregon Exchanges volume 5.pdf/213 work and then divide up into two departmentals, the news and the business end, which departmentals would then convene in separate rooms. Each of these departmentals would take up certain general subjects in their department for a short session and would then divide up into discussion of each of its departments,


An idea in Advertising

The Cottage Grove Sentinel put over a Christmas advertising stunt that brought in a number of extra shekels. During the two weeks carrying the bulk of holiday advertising, special sample-copy editions were issued and a charge of 10 cents the inch additional was made for insertion in the special edition of any ads appearing in the regular edition. Every local advertiser came in and the make-up of the


the news force dividing up into Associated Press and United Press—most of the work. however, will be in their gen eral session. The business department could divide up into advertising, circula tion, job printing, cost system, mechan

paper was so arranged that two pages

ical, labor and newsprint.

contained all foreign advertising. These two pages were dropped out for the spec

“The business department would have so much longer a program that some of their problems could be thrown into the

ial edition. This method reduced the cost to a minimum. A thousand extra copies of the paper were sent into territory in

general discussion of the business office and again some of these problems such as newsprint, labor and circulation could be taken up in general discussion of the

tions of Lane county tributary to Cottage

departments.

“In the arranging of our conference in to departmentals we should bear in mind that some of the discussions may be of interest to other departments than those which are holding same; i. e., the country

weeklies may want to sit in and listen to the business office talk about advertising, circulation, etc., as well as with the news office in their discussion of features, cor respondents, beneficial state propaganda,

northern Douglas county and in the por Grove for trade purposes but not thoroughly covered by the Sentinel.

Some newspaper men might argue that this was an admission to its advertisers that the Sentinel did not fully cover the field it should reach, but no advertiser

presented that argument. The territory that can be developed as a trade territory is much larger than the natural news paper field. No extra copies were sent into the local field, which the Sentinel

claims to cover thoroughly. The fact that every local advertiser

came into the special edition showed that the idea was appreciated by the business

etc. Orrinns’ Exrnrm-rses HELPFUL

interests. “I believe this to be a complicated pro

gram to accomplish but worth giving con siderable thought to so that we may get the benefits of the other publishers’ ex perience as well as listening to special speakers who would appear before the differentdepartments as well as in gen eral conference.

“Every editor should feel free to say what he thinks of this idea, and what his ideas are. If there is anything that can be suggested in a definite way of benefit to the publishers, it should be brought forward from the publisher’s viewpoint.”

If a newspaper does not cover

a certain territory, the only honest thing to do is to admit the fact. That gives the newspaper an opportunity to suggest a way of reaching that tenitory, with additional profit to itself. It gives the paper the opportunity to make itself the only advertising medium needed by its

advertisers. Instead of leaving the adver tiser to doubt the newspaper’s circulation statements, it cashes in on honesty and adds to its prestige. —~

The Coquille Sentinel has just added an

electric caster.

[5]

TELEPHONE, TYPEWRITER AND TICKER

[By the time this reaches the readers of Oregon Exchanges, its author will have changed her name to Mrs. Harold McDonald. But that’s another story. As Lucile F. Saunders the writer is known to newspapermen and newspaperwomen all over Oregon and all over South America, having been for several months employed in the Buenos Aires headquarters of that newsgathering agency. She is now a rewrite woman on the United Press in New York City, where she has been since returning from the land of the Prensa and the pampas. Miss Saunders has given here a most interesting detailed description of newsgathering and news-distributing methods in the world’s greatest city.]

CANNED journalism of the New York variety is already familiar to readers of husky tomes put out in recent years by the larger papers, but the angle of the fellow right in the midst of the business of canning news seldom gets publicity. The article the Far West

the patient being at the other wire—patient because he has learned violence makes no when served across five miles

end of the long since impression of buzzing

wire.

Even

the

press

associations

have

adopted the ticker system, and the famil

ern newspaper man reads about is the

iar leased wire of the West has no place

finished product.

in the metropolis.

It is the rewrite man

with a telephone receiver glued to one

TICKER Wn>r.I_.r USED

ear, patiently yap, yap, yapping into the carbon-smudged, tissue-papered, tickered

In the United Prss office, for in stance, we distributed to all of New Jer sey, the principal New England cities and

angle. In the strictest sense of the word, I don’t think rewrite men exist in Oregon,

all of New York City and Brooklyn by means of three noisy printers such as used in Western Union offices.

mouthpiece who sees the system from a

even on the Portland dailies. The re write man there is the member of the

copy desk or local staff who chances to

The United Press, in tum, receives its

financial news neatly printed out by wire direct from the Dow Jones Financial

be least occupied when a hurry-up story

Agency, and for all of its New Jersey,

breaks just in time to make the first

Long Island, Westchester county, Brook

or second edition.

lyn, and Queens news, staff members merely had to consult the yards of copy

Seldom is it that the

reporter on the job has no time for grind ing out the major part of his own copy. REWRITER CABRIES Loan But in New York how different! It is the humble rewrite man who does the

slaving, while the reporter is held in re serve to run after exclusive hunches. And when he sets forth to run one of these

being ground out from the top of a mod est piece of furniture that resembles a bargain sale music cabinet done in golden oak. That cabinet was operated by the Standard News. Because the United Press did not also belong to the City News, protection on local stories came

from men working on space and sta

to its lair he encounters eleven dozen

tioned at the principal courts for city

other fellow-journalists legging it after the same exclusive tid-bit, which the City News ticker is probably already amply covering back in the local room. Mean

newspapers. Here again the rewrite man drew his share of the labor. The Associ ated Press, with its City News affilia tions, is completely fortified with tickers. Staff correspondents from both A. P. and U. P. go out only when the story is of such importance that a special angle

while one of its routine men is sweating in a stifling telephone booth painfully

dictating paragraph after paragraph to

[6] is desired. Then your staff man spends half his time plugging nickels into telephone slot machines ahead of the rewrite man frantically pushing his pencil across loose sheets of copy paper and trying to hear above the din of voices and telegraphic apparatus.


News Service Staff Small

Before being initiated into the mysteries of the rewrite system, I had the idea that each office in New York handling a news service of this type had a mammoth staff. There were precisely five on the United Press day desk, handling the local distribution for New York state and New Jersey, tending the cable amplifications and the big stories for all wires. Of course, there were others supervising distribution, but this was the entire writing and reporting staff.



Sometimes our four telephones are all going at once, and the only sound that


made of sheets of yellow flimsy and car bons. One of these copies goes to the

strikes the ear of an intruder is a chorus of “Yap yap? yap—- Go on.” (“Yap” is the handy S. N. A. version of the word “yes.”) As fast as we take them down we write the stories—that is, until the telephone rings again—-on books


ticker man and is punched out on a white paper ribbon and run through two tickers serving our entire clientele scattered from


the Bronx to Bowling Green and from Brooklyn to Newark, New Jersey. Each take of the story comprises a book and the last paragraph must not be run over on another page, but additional notes

should be put in a fresh add. This makes it possible to break in and give preced


ence to more important items while trans mitting a long report.

We’ll concede this point, thought I,

because so much of the rewrite is done from the daily papers without necessitat

WIDE 'Assn Covnm-:1)

ing phone calls or trips out of the office. Now, the Standard News, I reasoned,

The work is almost entirely dependent on the telephone. Half a dozen county court houses and the state capital at

must depend on itself alone; it must,

Trenton purr or blat or bray their hottest items into weary ears at this end of the

therefore, have a large office. ALL News Tnnnenomzn

wire.

But, the Standard News, I have since discovered, is staffed with one city editor and four desk men. And it serves 26 newspapers and news distributing agen cies in and around New York. Its re porters are mere voices. Sometimes they materialize on Saturday mornings to call for little white envelopes, but most of

them I know by mere vocal inflections. ,There is “Mr. Sin-(pause)-ger of Lon (pause)-gisland City” and “Hrrrumph hum hum Cottrell of Hrrrumph hum ha

Jersey City” and “Capital S-Stakesing of Capital E-Elizabeth Capital N-New Capital J-Jersey” and “B for black

We cover Brooklyn better than

even the Brooklyn Eagle handles it. We

have a man in every police station in the four boroughs outside of Manhattan

the City News takes care of the last men tioned. The minute a man crosses to the east end of Brooklyn bridge, boards a ferry or gets off the subway on the other side of the Harlem river and breaks his

neck or a plate glass window he is in our territory.

And all this vast accumulation of events ranging from abandoned babies to murder and sudden death comes trickling in by telephone and goes tickering out on paper rolls.

It’s a rapid, efficient system; but think B-r-o-w-n Brown of R for Red R-i-v-e-r- t-o-n Riverton,” and about 200 more of of the slender pocketbooks of the Gresh am or Goshen representatives of the them, mostly small-town newspaper men. From early morn until early morn Portland papers if the Oregonian, Jour they telephone in, without request, all nal, Telegram and News suddenly in the principal local happenings as rapidly stalled a system of canned correspond

ence.

as they transpire.

[71 Page:Oregon Exchanges volume 5.pdf/217

BUILDING UP THE SMALL PAPER


OREGON EXCHANGES has long had the theory that the quality of a newspaper is more directly dependent on the ability and enterprise of the publisher than upon the size of the town. The recent achievements of Nelson & Ray with the Junction City Times is another example of what two up-and coming newspapermen can accomplish in a small community—for, with all due respect to Junction, which is a fine little place, it is by no means a metropolis.

Let Jasper J . Ray, secretary-treasurer of the Artgraph Publishers, of which Thomas Nelson is president, and which publishes the Junction City Times and the Monroe News, tell how this concern has been building up in the last half year:

Business in our shop was as good as usual last July. The office force had enough to keep them busy, but somehow there was a feeling that we could do more. So Thomas Nelson, now editor-in-chief of the Junction City Times and the Monroe News and also president of this firm, known as the Artgraph Publishers, and I began to plan bigger things. These larger fields of endeavor, of which we mention a few below, have been made possible by the careful planning, farsightedness and guidance of our president, whose wide range of newspaper experience in dealing with the public for the last 34 years has been remarkable. During this time he has worked on both daily and weekly papers and in job offices, in practically every capacity from devil to foreman in the state of Colorado, Idaho, Oregon and California, and has owned and operated five different newspapers of his own.


Volume Nearly Doubled

At this writing we can truthfully say that our business has nearly doubled since last July. We will mention a few of the principal factors which helped to bring about this additional business.

Instead of being interested in ourselves and our own little world, we began to take interest in the other fellow. Not an issue of the paper was permitted to go out of the office without a writeup of some successful farmer or business man in our vicinity. Mr. Nelson, with others from the office, made special trips into the berry patches, gardens, orchards, etc., and talked with the owner on his own soil or at his place of business. Many people became so interested in telling us about their accomplishments that in many cases we were kept several hours listening to the story of how a portion of a man's life had been spent in improving conditions, producing wealth and discovering ideas for the good of himself and man kind. When it came time to return to the office our car was loaded down with the choice specimens to be displayed in our office window, and in nearly every case we were urged to take home products from the farm for our own personal use.


Paper's Improvement Noted

The demand for extra copies of our paper began to grow, and those who showed little interest before were now telling us how fast the paper was improving. As many as 25 extra copies have been ordered by a single person whose name appeared in the article, and in many cases eight- and ten-dollar print ing jobs, which were entirely new business, have been created.

Forgetting self and thinking of the other fellow, in our estimation, is one of the most important factors in the newspaper business. The interest we show in others will return, like the bread cast on the waters, in the form of the other fellow's interest in us.


The Coos Bay Times will issue an annual industrial edition about the middle of December.

Oregon Exchanges

Published by the School of Journalism, University of Oregon.

Issued monthly. Entered u second-clan matter at the postoffice at Eugene, Oregon.

Contributions of articles and items of interest to editors, publishers and printers of the state an welcomed. ~

Free to Oregon Newspapermen; to all others, $1.00 a year.

George S. Turnbull, Editor.



HELPFUL COMPARISONS

How many of us have the habit of comparing our particular newspapers with others published in similar fields? Here is one of the first essentials of improvement. The comparison should be made frankly and without too many allowances for the peculiar difficulties which, we may suppose, the other fellow need not face. Perhaps his special problems are not known to us. Along about New Year’s is the traditional time for so called “good resolutions.” December, 1922, is a better time for a good resolve than January of 1923. However, January is probably better than February to put into practice an idea we may gain from perusal of the other fellow’s paper.

Everything depends on the spirit in which this is done. Little can be gained by the editor who is too ready to see how much better his paper is than that of a neighbor town. Even a poorer paper may have some one idea you want. Frequently someone presents a useful idea through Oregon Exchanges; the annual conferences and conventions do their part. But there is no substitute for keeping in close first-hand touch with other papers. Suddenly you see someone trying out an idea you were half afraid of. Or you come in contact with new ways of telling the old stuff, which still needs to be told but which is hard to keep interesting.

On the business end you meet new ideas in advertising. Some other paper is doing more with the farmers’ ads than you, perhaps. Some other is getting livelier copy than you have been trying for. Some other is typographically stronger. An open mind on these things is a long step toward success.


Setting of the dates for the next Oregon Newspaper Conference reminds us that the value of the conference is enhanced by suggestions made to the program committee by the newspaper men over the state. What subjects would you like to have discussed? What ones particularly emphasized? Preliminary announcements indicate a most inspiring and helpful conference. There is still room for more features, however, and the program committee will be glad to receive suggestions on what the editors and publishers want at the next meeting.


Elbert Bede’s most interesting article on his middle-western trip calls attention to the unusual prosperity enjoyed by the Oregon editors and publishers. Further confirmation of this fact may be obtained from a comparison of the newspaper directory list published in this issue with the list in the 1921-’22 Blue Book of the state. Within the two years since the collection of the data for the Blue Book, only three weekly papers of general circulation in the state of Oregon have suspended. This is a much better showing than in the previous two years, when casualties were heavy. On the other hand, the list of employees given indicates that many small papers are enlarging to the point where the editor and publisher does not find it necessary to be his own printer also, thus giving himself more time to develop his field.


Read George P. Cheney’s short article on fire insurance rates, on page 11 of this issue. Why would not that subject be worthy of a place on the program of the

next Newspaper conference? Page:Oregon Exchanges volume 5.pdf/220 Page:Oregon Exchanges volume 5.pdf/221 Page:Oregon Exchanges volume 5.pdf/222 Page:Oregon Exchanges volume 5.pdf/223

Newspaper Directory of Oregon

(Continued from page 2)

Henry N. Fowler. Ralph C. Curtis. Advertising manager

1 .

Re3§’'.§'§’;'

2: ciaimposing room, Ralph Spencer.

Press ar1'!’ J. Funke. Circulation manager,

“- <3or"ellv- Bwkkeever. E. DoI’0i.hy Belden BANdKS. Herald. Weekly. Thursday. Editor illéi Ovéncr. J. H. Hulett. Reporters, Mae Cox,

1':-

e0fge T. Myers.-Mrs. L. S. Irvin, Joe

Moore. Foreman CoHIPoGI"R' room, Paul Manske

BEAVERTON.

Times.

Weekly.

tor and manager, R. H. Jonas.

Jonas R. and H.F. Jonas. M. Jonas '00I!r.

Friday

Edi.

Owners: R. H.

Foreman composing '

BOARDMAN. Mirror. Weekly. Friday. Editor, manager,Mrs. and §.“iirnZ.i§im, ' , l k A.ii.C~:.ev1er'.an1’.i-' Mir: porters. g"n. and Mrs. Margaret cmmer--

BROWNSVILLE. rim“. Weekly. Friday Jesse R. Hinman, editor.

Isaac W. Pouttu, flfldociufg

A5-Hintants. Alt0n.Williams. Burl Tyoer.

BROOKINGS. Interstate News. Weekly. Editor owner, and manager, John A. Juza. ' BURNS. Hanieu County anedwi:wner?eCharlesm4: N . W k] - Th day. Editor, manager, Foreman comp in , Ch at1 es Byrd. Compoaitor, iinfsniinioiiziiira.

A'

Times-Herald. Weekly. Saturday. Editor, m9.-n-88€f, and owner, Julian Byrd. Reporters, -William Farre, -Gladys Byrd. Foreman compog

in:

room. Julian Byrd.

Linotype

operator,

Vellfl Parker. CANBY. Herald. Weekly. Editor and owner, giils Satter. Foreman composing room, Oscar

on. CANYON CITY.

Blue Mountain Eagle. Weekly.

Friday. Editor, C. P. Hnight. Manager. P. F. Chandler. Owner, Chandler & Haight. Fore man composing room and linotype operator,

Arlie 30l1inzer. (Both owners practical print ers: do their own work).

CARLTON.

Sentinel.

Weekly.

Friday.

Editor,

Harry Dence. Publisher, Yamhill County Pub lishing Company, Inc. President, F. A. Thoma. Secretary. A. G. Dencc.

CLATSKANIE.

Chief.

Weeekly.

Friday.

tor, manager, and owner, Art Steele. type operator, Mm. Lena Daley.

Edi Lino

CONDON. Globe-Times. Weekly. Friday. Edi tor and manager, N. C. Wescott. Owner, Wescott & Ortman. Foreman composing room. W. H. Ortman. Linotype operator, E. C. Lloyd. Bookkeeper, Mrs. N. C. Wescott. COQUILLE. Coquilla Valley Sentinel. Weekly. Edi tor and owner, H. W. Young. Manager and re porter, H. A. Young. Foreman composing room, Frank L. Greenough. Linotype operator, Marian D. Young. CORVALLIS. Benton County Courier. Semi weekly. Tuesday and Friday. Editor, S. S. Harralson. Manager and owner, A. E. Frost. Reporter. Miss Lois Payne. Foreman compos ing room, H. E. Fisher. Other mechanical employees, P. V. Womcr, Hubert Gove. and H. C. Davis. Gazette-Times. Daily. Evening except Sun day. Also weekly. Editor, C. E. Ingalls. Busi ness manager, G. L. Hurd. Owner, lnizalls, Moore & Hurd. Managing editor. C. E. lngalls. News editor and city editor. N. R. Moore. Reporters. Merele Hollister, O. H. Barnhill.

Advertising manager, Henry Sterritt. Foreman composing room, Harry Ball. Pressman, J. E. Rutledge. Circulation manager, Harry Sterritt. Bookkeeper, Harry Sterritt. COTTAGE GROVE. Sentinel. Weekly. Thurs day. Editor, Elbert Bede. Manager, Elbert Bede. Owners, Elbert Bede, Elbert Smith, O. L. Bede. Reporter, Dorris Sikes. Foreman composing room, Dale Hawkins. Assistant, Robert Galloway. CRANE. Harney County American. ,Weekly. Friday. Editor, manager and owner, George E.

Carter.

Foreman

composing

room,

George

E. Carter. Apprentice, Joe Buchanan. DALLAS. Polk County Iteniizer. Weekly. Thurs day. Editor and manager, M. L. Boyd. Own crs, M. L. Boyd and V. P. Fiake. Reporter. Rena Bennett. Foreman composing room, Wil liam Fair-weather. Assistant, Harry Mixer. Polk County Observer. Weekly. Friday. Editor, manager, and owner, E. A. Koen. Re porter, Charles Bacon Hodgkin. Foreman com posing room, O. E. Severson. Other mechanical employees, H. W. Johnson. linotype operator. Assistant, Miss Elsatia Kocn. DAYTON. Tribune. Editor, manager. and owner, F. T. Mellinizer. Reporters, F. T. Mel linger and J. E. Mellinger. Foreman compos ing room, F. T. Mellinger.

DREWSEY.

Pioneer Sun.

Week1y- F1'idBY- Edi

tor, owner and manager, E. L. Beede. DUFUR. Dispatch. Weekly. Thursday. Owner, T. C. Queen. ECHO. News. Weekly. Friday. Editor, man ager, owner. reporter, foreman composing room, etc., W. H. Crary. (Strictly one-man shop ) . ELGIN. Recorder. Weekly. Thursday. Earle Richardson, editor, manager, and owner.

ENTERPRISE.

Record

Chieftain.

Weekly.

Thursday. Editor, manager, and owner. George P. Cheney. Foreman composing room, Glen E. Odle. Other employees, Snow V. Heston, W. L. Flower. ESTACADA. Eastern Clackanws News. Weekly. Thursday. Editor and manager, Upton H. Gibbs. Owner, Mary Louise Gibbs (Mrs. Upton H.). Reporters, Upton H. Gibbs and Mrs. Nimi B. Ecker. Foreman composing room, Elliott Stewart. Assistant, Mrs. Nina B. Ecker. EUGENE. Daily Guard. Evening, except Sun day. Editor, Charles H. Fisher. Manager, J. E. Shelton. Owner, Guard Printing Co. News editor, Raymond Lawrence. City editor, Harold A. Moore. Reporters, H. Elmer Maxey, Lyle

Bryson.

Advertising

In-Mr-8gE1'.

Fl0Yd

We89?!'

field. Foreman composing room, Manley Ful ler. Prssman. W. H. Van Slyke. Circulation manager, J. E. Turnbull. Bookkeeper, Drusilla Castcil. Morning Register. Daily. Morning exccept Monday. Editor, Frank Jenkins. Owner. Reg ister Publishing Compn"y. Manager, E. R. Gil strap. City editor, Horace Burnett. Night news editor. Otto Gilstrap. Reporters, Fred Guyon. Mrs. Gladys Wilkins McCre:idy (society). Circulation manager, Henry I-Ianckamp. Fore man composing room, C. P. Sylvester. FLORENCE. Siuslaw Region. Weekly. Friday. Editm-, owner, foreman of composing room, A. K. Lulay. (One-man shop). FOREST GROVE. Washington County News Timea. Weekly. Thursday. Editor. manager, and owner, A. E. Scott. Reporter, Mrs. A. E. Scott (local and society). Foreman composing room, W. P. Dunton. Linotype operator, Mrs. Hazel Carmack.

[15] DECEMBER, 1922

OREGON EXCHANGES HEPPNER. Gazette-Times. Weekly. Thursday. Editor, Vawter Crawford. Manager, Vawkr Crawford. Owners, Vawter Crawford and

Editor, FOSSIL. Journal. Weekly. Friday. Fore manager, and owner, H. J. Simmons. man composing room, Will Hebenton. FREEWATER. Times. Weekly. Thursday. Edi tor, Mrs. E. Y. Sanderson. Business manager. R. E. Bean. Owner, Mrs. E. Y. Sanderson. Reporter, R. E. Bean. Foreman composing room, Claude Hand. Assistant, Archie Wil

Spencer

Ament.

tor.

owner,

and

Weekly.

manager,

porter, Goldie Hull.

A.

HOOD RIVER Nrwn. Weekly. Friday. Manager C. P. Sonnichsen. Editor, H. G. Ball. Secretary, E. A. Sonnichaen. Foreman composing room, W. W. Mansfield. Assistant, Clyde Smith. HUBBARD. Enterprise. Weekly. Friday. Edi tor, manager, and owner, L. C. McShane. Re porter, Clark M. Will. INDEPENDENCE. Enterprise. Weekly. Friday. Reporter. Editor and owner, Z. C. Kimball. Mrs. Crosby Davis. Foreman composing room, E. C. Bevier. Editor. IONE. Independent. Weekly. Friday. manager, and owner, E. S. Ackerman. JACKSONVILLE. Post. Weekly. Saturday. Edi tor and manager. 5. P. Shutt. Owners, 5. P. Shutt and H. M. Shutt. Foreman composing room, H. M. Shutt. JEFFERSON. Review. Weekly. Friday. Edi tor, manager, and owner, Hugh D. Mars. Re porter, Mrs. H. D. Mars. Foreman composing

Stone-man.

Wednesday. Edi S.

Coutant.

Re

Foreman composing room.

Ben W. Coutant. GRESHAM. Outlook. Tuesday and Friday. Edi tor and manager, H. L. St. Clair. Owner, Out look Publishing Co. Managing editor, H. L. St. Clair. News editor, Mrs. Lena C. St. Clair. Reporter, Miss Faye Lord. Advertising man ager, Leslie T. St. Clair. Foreman compos ing room. H. L. St. Clair. Pressman, Oliver Stromquist. Circulation manager, Mrs. Lena C. St. Clair. Bookkeeper, Miss Beatrice Jack son. Linotype operators, Chane E. St. Clair and Miss Emma B. Johnson. Press-feeder. Miss Floella Jacobs. Binder, Miss Evelyn Mctzger. GRASS VALLEY. Journal. Weekly. Editor, owner, and manager, W. I.

room, H. D. Mars. JORDAN VALLEY. Express. Weekly. Editor, manager, owner, H. W. Gahan.

Friday. Wester

Amie.

HALFWAY. Pine Valley Herald. Weekly. Thurs day. Editor, manager, and owner, Guy Hughes. Foreman composing room. Guy Hughes. As sistant, Emma C. Peterson. HALSEY. Enterprise. Weekly. Thursday. tor and manager, William H. Wheeler. Owners, ' . Foreman

A. C. Anderson. KLAMATI-I FALLS. Herald. Daily, evening ex cept Sunday. Editor and manager, F. R. Soule. owner, Herald Publishing Company. Managing editor, F. R. Soule. News editor, H. R. Hill. Reporter, Maybelle Leavitt. Advertising mana ger, F. C. Nickle. Foreman composing room. Thomas Shnughnessy. Pressman, Walter Stra

composing room, poeitor, John Standish HARRISBURG. Bulletin. Weekly. Thursday. Editor and manager, M. D. Morgan. Foreman composing room, M. D. Morgan. Reporter, M. D. Morgan. HELIX. Advocate. Weekly. Friday. Publisher and Lorin

Friday. No em

ployocs. JOSEPH. Herold. Weekly. Thursday. Editor, manager, and owner, 0. G. Crawford. Repor ters, Mrs. S. M. Lozier and Mrs. Nellie Boner. JUNCTION CITY. Timex. Weekly. Thursday. Editors and managers, Thomas Nelson, J. J. Ray. Owners. Nelson & Ray. Reporter and proofreader, Mrs. Thomas Nelson. Foreman composing room, Thomas Nelson. Linotype operator. George Watroue. Bookkeeper, Mrs.

field. HAINES. Record. Weekly. Saturday. Manag ing editor. Katherine T. Woollcy. Business mnnaver, E. O. Woolley. Owners, Woolley & VoolIcy. Reporters. E. B. Cochrane. Mack White. Foreman composing room, Ben F.

editor,

L. M.

tor. Joe D. Thomison. Manager, A. D. Moe. Owners, A. D. Moe, Joe D. Thomison, R. W. Moe. Reporter, Joe D. Thomison. Foreman composing room, .1. G. Rugglea. Other mechani cal employees, Ed Abbott and Mrs. Susie Lynn.

Clara Trefren. Machinist operator, Sam Stine bnugh. Machinist-operator and job-man, B. W. Coutant. Orcgon Observer.

room,

HOOD RIVER. Glacier. Weekly. Thursday. Edi

GOLD HILL. News. Weekly. Saturday. Edi tor, manager, and owner. Howard E. Wharton. Foreman composing room. Evangene Starna. GRANTS PASS. Courier. Daily, evening except Sunday. Also weekly. Editor, Wilford Allen. Manager, A. E. Voorhiee. Owner, A. E. Voor hies. Managing editor, A. E. Voorhies. News and city editor, Wilford Allen. Reporter, Wil ford Allen. Advertising manazer, R. C. Salton. Foreman composing room, J. R. Higginbotham. Pressman, Bert Palmer. Bookkeeper, Mildred Alice

composing

HILLSBORO. Argus. Weekly. Thursday. L. A. Long. editor and owner. Independent. Weekly. Friday. Editor and owner, S. C. Killen. Mechanical employees, H. H. Harvey, A. E. Edwards, Orvel Edwards.

GOLD BEACH. Reporter. Weekly. Thursday. Editor, John A. Juza. .-lanagimz editor, John A. Juza. Owner, Gold Beach Publishing Co. Mechanical force, Ralph Moore.

Secretary,

Foreman

HERMISTON Herald. Weekly. Saturday. Williams, editor and publisher.

llama. GERVAIS. Star. Weekly. Friday. Editor, A. M. Byrd. Owner, Gervaia Star Publishing Company. Reporter, .lrs. A. M. Byrd. Fore man composing room, A. M. Byrd. Assistant, Miss Winnifred Gleason. GLENDALE. News. Weekly. Thursday. Edi tor, publisher, and owner, J. L. Campbell.

Taylor.

Crawford.

Spencer Crawford. Herold. Weekly. Tuesday. Editor. manager Reporter, S. A. and owner, S. A. Pattison. Pattiaon. Foreman composing room, Royal E. Bebb. Assistant, Austin Smith.

O‘Gara.

[161

chan.

Circulation

manager

and

bookkeeper,

Hazel Conners. LA GRANDE. Observer. Daily, evening except Sunday. Editor, manager, and owner, Bruce Dennis. Reporters, Orrin Skiff, Helena Ander son, Owen Price. Foreman composing room, Bruce Dennis. Other mechanical employees, Walter Morse, E. L. Evans. Charla. Moran. Jack Dennis, W. T. Long, Wilbur Shaw, Milton Price, Shirley Price. Thursday. Owner, Observer-Star. Weekly. Bruce Dennis. Page:Oregon Exchanges volume 5.pdf/226 Page:Oregon Exchanges volume 5.pdf/227 Page:Oregon Exchanges volume 5.pdf/228 Page:Oregon Exchanges volume 5.pdf/229 Page:Oregon Exchanges volume 5.pdf/230 Page:Oregon Exchanges volume 5.pdf/231 Page:Oregon Exchanges volume 5.pdf/232 Page:Oregon Exchanges volume 5.pdf/233 Page:Oregon Exchanges volume 5.pdf/234 Page:Oregon Exchanges volume 5.pdf/235 Page:Oregon Exchanges volume 5.pdf/236 Page:Oregon Exchanges volume 5.pdf/237