Page:Brundtland Report.djvu/16

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A2/42/427
English
Page 16

In so doing we speak to people directly as well as to the institutions that they have established.

The Commission is addressing governments, directly and through their various agencies and ministries. The congregation of governments, gathered in the General Assembly of the United Nations, will be the main recipients of this report.

The Commission is also addressing private enterprise, from the one-person business to the great multinational company with a total economic turnover greater than that of many nations, and with possibilities for bringing about far-reaching changes and improvements.

But first and foremost our message is directed towards people, whose well being is the ultimate goal of all environment and development policies. In particular, the Commission is addressing the young. The world's teachers will have a crucial role to play in bringing this report to them.

If we do not succeed in putting our message of urgency through to today's parents and decision makers, we risk undermining our children's fundamental right to a healthy, life-enhancing environment. Unless we are able to translate our words into a language that can reach the minds and hearts of people young and old, we shall not be able to undertake the extensive social changes needed to correct the course of development.

The Commission has completed its work. We call for a common endeavour and for new norms of behaviour at all levels and in the interests of all. The changes in attitudes, in social values, and in aspirations that the report urges will depend on vast campaigns of education, debate and public participation.

To this end, we appeal to "citizens" groups, to non governmental organizations, to educational institutions, and to the scientific community. They have all played indispensable roles in the creation of public awareness and political change in the past. They will play a crucial part in putting the world onto sustainable development paths, in laying the groundwork for Our Common Future.

The process that produced this unanimous report proven that it is possible to join forces, to identify common goals, and to agree on common action. Each one of the Commissioners would have chosen different words if writing the report alone. Still, we managed to agree on the analysis, the broad remedies, and the recommendations for a sustainable course of development.

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