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Oregon Exchanges
June, 1917

As soon as the program and time schedule is fully worked out, President E. E. Brodie will send printed copies to the members, who already have received advance bulletins.

Among the subjects of timely interest to Oregon publishers and editors which will be discussed at more or less length during the periods when business interferes with entertainment features will be adjustment to war conditions; modern business methods applied to small country weekly; cooperative handling of foreign advertising and newspaper rate cards; an offer of the University School of Journalism to figure the hour cost for a limited number of country offices; putting life in the editorial page; how to deal with the price-cutting competitor; educating the local merchant in advertising; foreign advertising; how to eliminate the free-space grafter; advisability of raising rates and prices; mall circulation; helping one another; good newspaper makeup and good job printing.

It is the belief of those preparing the program that there will be something helpful for all who attend the convention. A wide range of subjects is embraced in the proposed discussions—something for city man and country man; for editor and business manager; for proprietor and for employs.

Among those slated for participation in the program are Charles H. Fisher, of the Capital Journal, Salem: J. E. Gratke, of the Astoria Budget; E. B. Piper, Morning Oregonian, Portland; E. W. Allen, of the University school of Journalism; George Palmer Putnam, of the Bend Bulletin; Edgar McDaniel, of the Coos Bay Harbor; C. E. Ingalls, of the Corvallis Gazette-Times, president of the Willamette Valley Editorial Association; Elbert Bede, of the Cottage Grove Sentinel; Lloyd Riches, owner of the Stanfield Standard and now manager of the Weekly Oregonian; Bert R. Greer, of the Ashland Tidings; and Philip S. Bates, publisher of the Pacific Northwest and secretary of the Oregon State Editorial Association.

So much for the formal part of the gatherings. For the odd moments when business is not pressing, Pendleton promises a special round-up program and a trip to beautiful Bingham Springs. Pendleton subscribed more than half a million dollars to the liberty loan-which is only another indication of the fact that she always makes good. So when Pendleton promises a good time enough said.

Of course, such staple features of the festivities as the election of officers, committee reports, and the annual banquet, are included in the program.

Reduced fares are offered by the railroads. "Bring your wife" is the word sent out from headquarters. Give the old editorial chair a weekend rest and join the throng.

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