Page:Sawdust & Spangles.djvu/151

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BOOMING THE BIG SHOW
123

removed. The excitement had purposely been kept up to such a pitch by these people that it became international.

There was also much excitement about Jumbo's wife, Alice. Elaborately written articles were cabled over, expressing the sorrow of Alice at the enforced departure of Jumbo and her consequent separation from her husband. The feelings of the people were so worked upon that sympathy for Alice and Jumbo almost equaled that aroused for the slave by the description of Uncle Tom in "Uncle Tom's Cabin." The advertising matter for Jumbo—the lithographs, etc.—had already been printed, and in them he was called "Mastodon." When he refused to be moved his right name, Jumbo, was used, as the dispatches had gone out in that name. The strategy used by these managers and their agents to get all this notoriety did no one any harm and made good sensational reading for the newspapers.