Page:Spirella Manual (1913).djvu/26

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order at a time. It may be necessary for you to leave the party addressed first, but in doing so, address yourself to another of the party directly, and then return to number one after securing an order from number two. Endeavor to single out the leader or strongest-minded woman in the party when making a direct address. If you win the leader all the rest will follow.

It is said that Patrick Henry's great success lay in his skill to win each individual man upon the jury. He addressed each man separately, if necessary, until he won him.

SECTION 5.

Method of Manufacture and Sale of Spirella Corsets.

52. SPIRELLA.—Our Representatives will doubtless be interested in the history of Spirella. It was invented by Mr. M. M. Beeman, Vice President and Secretary of THE SPIRELLA COMPANY. While en­gaged in the manufacture of velveteen binding, his attention was called to the fact that there was no article an the market as a corset stay that was unbreakable and that would conform to a curved seam. He was assured that such a stay was in great demand. He put his inventive genius to work an this problem and after months of patient toil, he secured a patent on Spirella and a few years later developed and patented his machine for making it, all of which are now controlled and owned by THE SPIRELLA COMPANY

53. Spirella has been tested in every way possible and has always demonstrated all that we claim for it,—that is an unbreakable, rust­proof, comfortable, well ventilated corset stay. All who wear it say it is just what they have been looking far.

Mrs. Mae Clements, Special Representative for Geo. F. Cram, pub­lisher, of Chicago, writes as follows: "About a month ago I thought I would put an my 'Spirella Corset,' and try it for the day. It was so very comfortable and easy in every way that I have worn it ever since. In fact, I actually think I could sleep in it, and not be annoyed. I AM YOUR CUSTOMER FOR LIFE, and am delighted to tell my friends what a treasure I have found in the 'Spirella Corset' for cheapness, style and comfort."

A customer in Wheeling, W. Va., says: "The Spirella Corset I bought from you is more satisfactory to me than any I have ever worn, it is com­fortable and I hope to be able to get them whenever needed."

Miss Anna England, of Canada, writes: "I have one lady who has been wearing Spirella for three years and another two years. I have them sounding their praises for me."