Page:Spirella Manual (1913).djvu/55

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making. While we do not advise your carrying more than seven samples at a time, it is often valuable to have a sample of each style in your home so that you can study it and have it on hand when the occasion re­quires. If you follow these suggestions you will do a much larger busi­ness. IF YOU HAVE NOT A LARGE LINE, ENLARGE IT AT YOUR EARLIEST CONVENIENCE.

128. Never lace samples carried in your outfit. You can display them better by simply hooking them together with the clasp. They do not show up as well when laced in the back. The front is the most attractive and the corset should be displayed to show it to the best advantage.

Before ordering, women naturally want to see specimens of the goods you are selling, consequently you must have samples to show. There are many different kinds of figures and we make corsets suited to all. The more samples you carry, the more women you can interest, the more corsets you can sell. Always have your samples clean, fresh, and there­fore attractive. Whenever you have an opportunity, sell them at a slight discount if they have became sailed, and order new ones. It will pay you well to do so. It is poor policy to carry soiled or worn samples. It detracts from the looks of the goods and makes the first impression of the new customer an unfavorable one. Remember, then, you should al­ways have fresh samples—it is very important to your success.

SECTION 14.

Making Large Delivery on Small Capital.

129. BY FOLLOWING THIS PLAN, you will be able with from $25.00 to $50.00, if necessary, to order goods enough to fill a $200.00 deliv­ery or more. Assuming that you have but $25.00 or less, send it in, or order the $25.00 worth C. O. D., and at the same time order about $30.00 worth more C. O. D. With the money you received from what you deliver from the first lot, you can lift the second lot. When this second lot is de­livered you will have enough money to lift any amount you will want to complete your delivery. This third lot you have ordered C. O. D., in the meantime or at the first with lots Nos. 1 and 2. Do this, of course, only when necessary as it makes your expressage and cost of remitting more with orders sent in this way.

SECTION 15.

How to Approach and Deliver to a Customer.

130. SUCCESS IN YOUR DELIVERY is in yourself, not in your territory nor in your customers. Let your manner be courteous, but thor­oughly self-possessed and decided. "Every man and woman must learn sooner or later that his will is his best friend." USE YOUR WILL TO