them, to know that they exist, and then to actually see them—as Londoners see them in every street—is a logical process leading to purchases. As already pointed out, there are little shops in every village and hamlet where the local paper can be obtained which would gladly expose books for sale if the offer were made to them. The same remark applies to the shops in the market towns. These, too, require to be supplied; they require the thing explained to them, and they would at once try it. Finally, let a traveller once now and then come along, and call at these shops to wake up and stir the business and change the face of the counter. Let him while in the hamlet also call at as many houses and cottages as he can manage in a few hours, leaving circulars—always circulars—behind him. There would then be a complete system of supply.
