Page:The haunted bookshop.djvu/98

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matchbox, and grumbling "It's always the way," he hurried out of the room.

He was agreeably surprised to find that his caller was the young advertising man, Aubrey Gilbert.

"Hullo!" he said. "I've been saving something for you. It's a quotation from Joseph Conrad about advertising."

"Good enough," said Aubrey. "And I've got something for you. You were so nice to me the other evening I took the liberty of bringing you round some tobacco. Here's a tin of Blue-Eyed Mixture, it's my favourite. I hope you'll like it."

"Bully for you. Perhaps I ought to let you off the Conrad quotation since you're so kind."

"Not a bit. I suppose it's a knock. Shoot!" The bookseller led the way back to his desk, where he rummaged among the litter and finally found a scrap of paper on which he had written:


Being myself animated by feelings of affection toward my fellowmen, I am saddened by the modern system of advertising. Whatever evidence it offers of enterprise, ingenuity, impudence, and resource in certain individuals, it proves to my mind the wide prevalence of that form of mental degradation which is called gullibility.
Joseph Conrad.